Nabil Luqman

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Social

kpop

concert

asia tour

Super Junior

ELFs

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Yesung

Its Complicated

K-pop enthusiasts, rejoice! Super Junior&rsquo;s golden-voiced balladeer, Yesung, is all set to captivate fans across Asia with his "It&rsquo;s Complicated" Asia Tour. The talented vocalist will be bringing his soulful melodies to various cities, including a highly anticipated stop in Kuala Lumpur.
Who is Yesung?
<img src="https://r2.myc.my/96d9cc25d7b0e367c7df3e4832747595e9dfbbf3becd9a018d5ecdc7953c4a79" />
Yesung, born Kim Jong-woon on August 24, 1984, is a South Korean singer, actor, and member of the globally renowned K-pop group Super Junior. Known for his rich, emotive voice and incredible vocal range, Yesung serves as one of the main vocalists of the group and has gained recognition for his ability to convey deep emotion through his performances. Since his debut with Super Junior in 2005, Yesung has contributed to the group's success with hits like "Sorry, Sorry," "Mr. Simple," and "Black Suit."
In addition to his work with Super Junior, Yesung has pursued a successful solo career, releasing albums like Here I Am (2016), Sensory Flows (2023), and Floral Sense (2023). His solo music, often characterized by ballads and soulful pop tracks, showcases his versatility as an artist and his ability to connect with listeners on an emotional level. He has also recorded soundtracks for popular Korean dramas, including &ldquo;It Has to Be You&rdquo; for Cinderella&rsquo;s Sister, which became a massive hit.
Beyond music, Yesung has ventured into acting, appearing in TV dramas and musicals, further demonstrating his multifaceted talents. Known for his heartfelt artistry and dedication to his craft, Yesung has solidified his reputation as one of K-pop's most respected vocalists and continues to captivate audiences worldwide.
Tour Dates and Cities
<img src="https://r2.myc.my/46449b688b09ae04218e3342f098677eb75261d9e7a21d456390bb8c0471c0bc" />
Kicking off in Seoul this January, Yesung&rsquo;s tour will span several cities across Asia, including Bangkok, Hong Kong, Singapore, Macau, Taipei, Tokyo, and Kuala Lumpur. Malaysian fans can mark their calendars for Saturday, 12 April 2025, when Yesung graces their stage with his heartfelt ballads.
Here&rsquo;s the full schedule for Yesung&rsquo;s tour:
&nbsp;
<ul>
<li>Seoul: 18 and 19 January 2025</li>
<li>Bangkok: 8 February 2025</li>
<li>Hong Kong: 22 February 2025</li>
<li>Singapore: 28 February 2025</li>
<li>Macau: 2 March 2025</li>
<li>Taipei: 8 March 2025</li>
<li>Tokyo: 4 to 6 April 2025</li>
<li>Kuala Lumpur: 12 April 2025</li>
</ul>
&nbsp;
Although details about the concert venue, seating arrangements, and ticket sales are yet to be announced, fans can rest assured that updates will be shared by the event&rsquo;s organizer, iMe Asia, in the coming weeks. To stay informed, follow their official Facebook page for announcements.
YESUNG [It&rsquo;s Complicated] Asia Tour in Kuala Lumpur
<ul>
<li>Date: 12th April 2025 (Saturday)</li>
<li>Venue: TBA</li>
</ul>
YESUNG [It&rsquo;s Complicated] Asia Tour in Singapore 
<ul>
<li>Date: 28th February 2025 (Friday)</li>
<li>Venue: TBA</li>
</ul>
A Solo Treat &amp; Catching Up With His Music
Yesung&rsquo;s Kuala Lumpur concert comes on the heels of Super Junior&rsquo;s unforgettable performance during their "Spin-Off Half Time Tour" last August. While the group&rsquo;s return to Malaysia might take some time, Yesung&rsquo;s solo tour ensures fans won&rsquo;t have to wait too long for another spectacular experience.
The tour coincides with the release of Yesung&rsquo;s sixth mini-album, "It&rsquo;s Complicated", which features five tracks, including the titular single. Fans can expect to hear selections from this album alongside his classic hits. This solo project follows the success of his 2023 release, "Unfading Sense", and highlights Yesung&rsquo;s growth as an artist.
<iframe style="border-radius: 12px;" src="https://open.spotify.com/embed/album/2ZsqDQ58pJDf9ljm4MAo3w?utm_source=generator" width="100%" height="352" frameborder="0" allowfullscreen="allowfullscreen" loading="lazy"></iframe>&nbsp;
With his smooth vocals and a repertoire of emotive ballads, Yesung promises a night to remember. As fans eagerly await further details, now is the perfect time to dive into his latest mini-album and relive the magic of his previous performances.
Malaysian ELFs, are you ready to be serenaded by Yesung? Save the date and prepare for an unforgettable night!
&nbsp;
&nbsp;
*Sources: Visual and Reference Credits to Social Media, Netflix &amp; various cross-references for context.
FOMO much? Follow our&nbsp;<a style="color: #ff0000;" href="https://www.facebook.com/mycclub/">Facebook</a>&nbsp;and&nbsp;<a style="color: #ff0000;" href="https://www.instagram.com/myc_news/?hl=en">Instagram</a>&nbsp;for more updates.

While the full details are still under wraps, mark your calendars for a night with Yesung this April!

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Yesung’s "It’s Complicated" Asia Tour Heads to KL In April 2025!

More than a decade after the horrific downing of Malaysia Airlines Flight MH17, the United Nations&rsquo; aviation body has formally ruled that the Russian Federation was responsible for the 2014 air disaster over eastern Ukraine, which killed all 298 people on board. The decision marks a significant step in the long quest for truth, justice, and accountability led by the governments of Australia and the Netherlands.
MH17 Shot Down by Russian Missile Over War-Torn Ukraine
<img src="https://r2.myc.my/a3cf319928b711ed955004ffe8009dd6ea0092501db617c2565bea19445399f1" />
On 17 July 2014, MH17, a Boeing 777 en route from Amsterdam to Kuala Lumpur, was shot down mid-flight while traversing Ukrainian airspace over the Donetsk region&mdash;an area engulfed in armed conflict between Ukrainian government forces and Russian-backed separatists.
Investigations later confirmed the aircraft was struck by a Russian-made Buk surface-to-air missile launched from territory controlled by pro-Russian militants. The crash resulted in the deaths of 283 passengers and 15 crew members. Among the victims were 196 Dutch nationals, 43 Malaysians, 38 Australians, 27 from Australia (including residents), 12 Indonesians, 10 Britons, 4 Germans, 4 Belgians, 3 Filipinos, 1 Canadian and 1 New Zealander.
The tragedy sent shockwaves around the globe, coming just four months after the disappearance of MH370, another Malaysia Airlines flight, whose fate remains unresolved.
ICAO Ruling: Russia Violated International Air Law
&nbsp;<img src="https://r2.myc.my/16d9328e770f1ba87a7908eb422c6e5d9910370553df64c77210c55e4a35b539" />
On 12 May 2025, the Council of the International Civil Aviation Organization (ICAO)&mdash;a specialised agency of the United Nations&mdash;ruled that Russia had violated international air law by failing to uphold its obligations under the Chicago Convention. The convention obliges all signatory states to &ldquo;refrain from the use of weapons against civil aircraft in flight.&rdquo;
The ruling followed a formal complaint lodged in 2022 by the governments of Australia and the Netherlands. The ICAO Council determined that the claims made were &ldquo;well-founded in fact and law,&rdquo; and that Russia had not only failed in its duty to protect civil aviation but also breached its international responsibilities.
Although ICAO lacks direct enforcement powers, its decisions carry substantial moral weight among its 193 member states and help shape global aviation norms.
Call for Reparations: Australia and the Netherlands Respond
<img src="https://r2.myc.my/cf293fd9228405caf0106557ac7abb322f2c2020825401598499f48c56cdcc50" /> Left: Caspar Veldkamp ; Right: Penny Wong
Both Australia and the Netherlands have welcomed the ruling as a landmark development in the MH17 case. Dutch Foreign Minister Caspar Veldkamp described the decision as &ldquo;an important step towards establishing the truth and achieving justice and accountability for all victims of Flight MH17, and their families and loved ones.&rdquo;
He added that the ruling also served a broader purpose: &ldquo;It sends a clear message to the international community&mdash;states cannot violate international law with impunity.&rdquo;
Australian Foreign Minister Penny Wong echoed those sentiments, calling the ruling a &ldquo;historic moment in the pursuit of truth, justice and accountability.&rdquo; She urged Russia to face up to its role in the disaster and begin negotiations for reparations.
&ldquo;We call upon Russia to finally take responsibility for this horrific act of violence and make reparations for its egregious conduct, as required under international law,&rdquo; Wong said.
Both countries are now pushing for the ICAO to move swiftly in determining the form of legal redress and reparations, with further deliberations expected in the coming weeks.
Legal Background: Previous Court Rulings and Moscow&rsquo;s Denials
&nbsp;<img src="https://r2.myc.my/d6c87ca7f29060eb0ef0b0931df3453aa5497bafd3cb0cfda3eb6b1585c3ddad" />
In 2022, a Dutch court convicted two Russian nationals and a pro-Moscow Ukrainian man of murder in absentia for their involvement in the attack. All three were sentenced to life imprisonment. However, due to Russia&rsquo;s refusal to extradite its citizens and its denunciation of the ruling as &ldquo;scandalous,&rdquo; none of the convicted individuals have served jail time.
Adding to the complexity, a 2023 investigation revealed intelligence suggesting that Russian President Vladimir Putin had personally approved the missile transfer to the separatists. Despite this, the investigation into other potential suspects was halted due to a lack of sufficient evidence.
Russia has consistently denied any involvement in the downing of MH17 and has refused to cooperate with international judicial efforts. In 2020, Moscow formally withdrew from talks with Australia and the Netherlands on accountability measures.
Malaysia&rsquo;s Role and Continuing Global Impact
&nbsp;<img src="https://r2.myc.my/889e5ebfbb9a7a5ed79dfed6a60b11fdad020ba38818475a40e3a1e8f7f6c7d1" />
Despite being the flag carrier involved, Malaysia Airlines has not yet issued a formal statement in response to the ICAO ruling. However, for many Malaysians, the tragedy remains a deep wound. The loss of 43 citizens in the crash, combined with the mystery of MH370, has left an enduring scar on the national psyche.
Back home, the decision by ICAO has rekindled calls for continued pressure on Russia to accept responsibility and contribute to a global precedent that civilian aircraft must never be targeted in armed conflict.
A Decade Later: Justice Still in Progress
<img src="https://r2.myc.my/1d9826c21c734e8e4ffc0aa3e03039b7c766877c86fd49b2187079221b592f7e" />
The ICAO&rsquo;s decision is a significant diplomatic win for Australia and the Netherlands, whose perseverance has kept the tragedy in the international spotlight. While the ruling does not bring back the 298 lives lost, it represents a long-overdue recognition of state accountability and the rights of victims&rsquo; families to seek justice.
In the weeks ahead, the focus will shift to what form reparations may take, and whether Russia will eventually comply with international demands. For now, the ruling stands as a milestone in international aviation law and a solemn reminder of the lives cut short by an act of violence in the skies.
What are your thoughts on this? Let us know in the comments. 
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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A decade later, Russia is finally named responsible—Moscow denounces the ruling as ‘shameful’.

7ccc758280a3b8f992d486892f0cad0666b8820b115ac0a29336894a762dc9e2

Russia Officially Held Responsible For MH17 Tragedy: UN Aviation Council Delivers Historic Ruling

In today&rsquo;s hyper-digital world where technology is deeply woven into our daily lives, one thing remains universally agreed upon: online scams are increasingly difficult to avoid. In Malaysia, these digital threats have surged in recent years, with social media platforms becoming fertile ground for scam operations. Transnational syndicates have been exploiting vulnerabilities in the online ecosystem, revealing major regulatory blind spots.
Just how bad is it? In 2024 alone, online scams reportedly cost Malaysia a staggering RM54.02 billion&mdash;approximately 3% of the country&rsquo;s GDP. Perhaps even more alarming is that up to 70% of scam victims never lodged a report, reflecting widespread scepticism about the reporting process and its effectiveness.
A Bold Marketing Stunt&mdash;or a Risky One?
<img src="https://r2.myc.my/9494fc789b797cb66a208254d2439bc6dd6004d6d34ac250e5fb897e7ab3249c" />
Recently, a viral post across social media and WhatsApp chats drew public attention to a potential scam involving QR codes. Shared by Facebook user Bang Rajan VII in a <a href="https://www.facebook.com/groups/487246842365526/posts/1325506565206212/">local community group</a>, the post featured a video and several photos of vehicles parked in a shopping complex, each with what appeared to be summons slips placed on their windscreens.
At first glance, the situation raised red flags&mdash;why would cars parked legally within a shopping centre receive summonses? Many assumed it was the latest phishing ploy targeting unsuspecting Malaysians.
<img src="https://r2.myc.my/12e71bc8e2ef8d513c20466c5cc4bbfa2fc6cdeb650293b84c5a5e7fb50e37b3" />
Upon closer inspection, however, eagle-eyed netizens spotted inconsistencies in the summons slip. A glaring typo&mdash;&ldquo;Jalan Pegankutan Jalam 1988&rdquo;&mdash;was one clue, but the biggest giveaway came from the plate number printed on the notice: &ldquo;MALF2025&rdquo;. It turns out, the &lsquo;summons&rsquo; was actually an unorthodox promotional gimmick for the upcoming Malaysia Auto and Lifestyle Festival (MALF2025), set to take place from 13 to 15 June 2025 at Sepang International Circuit. The official website of the event was even listed discreetly at the bottom of the slip.
<img src="https://i.pinimg.com/originals/95/75/3a/95753a0ebfe59e8655a36c011d67609d.gif" alt="Naked Gun Facepalm GIF - Naked Gun Facepalm Audience - Discover &amp; Share GIFs" />
Public Reactions: Raising Awareness or Spreading Confusion?
While the marketing stunt has certainly earned points for creativity, it also raises serious concerns. In a time when Malaysians are increasingly vulnerable to phishing scams, such a tactic can blur the lines between humour and harm. Many who encountered the QR code&mdash;and the faux summons&mdash;believed it to be genuine and shared it as a warning.
Although this shows that Malaysians are keen to look out for one another by spreading awareness, it also highlights the ease with which misinformation can circulate. In this case, it may even backfire on the event organisers, as users online may accuse them of insensitivity or irresponsibility, especially considering the current climate of digital fear and scam fatigue.
Here are some of the reactions shared online:
<img src="https://r2.myc.my/937d2f7b5bb4e8d7c1f0411c26c9114a2e28ebbc108cb0a96862b08e93e69762" />
So, Are QR Codes on Tickets Safe?
In short: not all QR codes are scams. QR codes are now commonplace on tickets, menus, flyers, and parking apps&mdash;but caution is always advised. As this incident shows, even a clever marketing move can be misinterpreted, especially when trust in digital platforms is already on shaky ground.
So, while it&rsquo;s unlikely that the MALF2025 QR code was malicious, the lesson here is simple&mdash;stay alert. Double-check URLs, scrutinise odd-looking documents, and never scan anything that seems out of place, especially when it involves personal or financial information. When in doubt, verify through official channels. After all, in an age where technology brings both convenience and risk, it's better to be safe than sorry.
What are your thoughts on this? Let us know in the comments. 
 
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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Not all QR scans are scams — or are they? The fine line between creative marketing and misinformation.

35de1e40e3417872d259aa09dd4db78e3ebf64c7824d991ef886bc3a4c07c6a4

Marketing Gimmick Sparks Concern Amid Public’s Heightened Fears Of Phishing

After nearly eight years away from the solo stage, K-pop icon G-Dragon is finally making his long-anticipated return&mdash;and Malaysia is one of the lucky stops on his &Uuml;bermensch 2025 World Tour. The BIGBANG leader and genre-defining artist will perform two back-to-back shows on 19 and 20 July 2025 at Axiata Arena, Bukit Jalil, Kuala Lumpur, marking a major moment for fans in the region who have been waiting patiently for his comeback.
The tour kicked off earlier this year with a pair of electrifying shows in Goyang, South Korea, followed by performances in Tokyo and scheduled stops across Asia including Bulacan in the Philippines, Osaka, Macau, and Taipei. Malaysia will serve as the next Southeast Asian destination before the tour moves on to Jakarta and eventually concludes in Hong Kong. The announcement has already sent waves of excitement through the fan community, especially as this marks G-Dragon&rsquo;s first major solo outing since 2017&rsquo;s Act III: M.O.T.T.E tour.
Who is G-Dragon?
&nbsp;<img src="https://r2.myc.my/b10454c2c4771fd9c68dcbdfcedf64468da6bce2c7da54f5478410e3852c0a90" />
G-Dragon is a South Korean rapper, singer-songwriter, and producer renowned for his influential role in shaping the K-pop industry. Debuting in 2006 as the leader of the iconic boy band BIGBANG, G-Dragon quickly gained recognition for his musical talent and charismatic stage presence, contributing to the group's status as one of the best-selling boy bands globally.
<iframe src="https://www.youtube.com/embed/rJnICByeL8Q" width="560" height="314" allowfullscreen="allowfullscreen"></iframe>
Embarking on a solo career in 2009, G-Dragon released his debut album Heartbreaker, which achieved significant success and earned him the Album of the Year award at both the Mnet Asian Music Awards and the Melon Music Awards. His subsequent works, including the EP One of a Kind (2012) and the album Coup d'Etat (2013), further solidified his position as a leading solo artist. Notable tracks from his solo discography include "Crooked," "That XX," and "Untitled, 2014," each showcasing his versatility and depth as a musician.
Throughout his career, G-Dragon has amassed numerous accolades, including 13 Mnet Asian Music Awards, five Golden Disc Awards, and recognition from the Korean Music Awards. In 2016, he was honored with the Korean Prime Minister Recognition Award for his contributions to the entertainment industry.
Beyond music, G-Dragon is celebrated for his influence in fashion, often referred to as a style icon. His brand, PEACEMINUSONE, reflects his unique aesthetic and has garnered international attention.
In 2025, G-Dragon made a significant return with his third studio album, &Uuml;bermensch, marking his first full-length release in over a decade. The album features collaborations with artists like Anderson .Paak and includes tracks such as "TOO BAD" and "HOME SWEET HOME," the latter featuring fellow BIGBANG members Taeyang and Daesung. To support the album, he announced a world tour, commencing with performances in Seoul.
Fans Are Excited For The Much-Anticipated Tour 
<img src="https://r2.myc.my/87a89cf05b8cd139bda934e31d6f4e79f7eabf4cce8ced4f1777f60d5195e046" />
The buzz surrounding G-Dragon&rsquo;s return has been steadily building since last year, particularly after fellow BIGBANG member Daesung teased the possibility of a tour during Taeyang&rsquo;s concert in Seoul. That speculation turned to certainty in March 2025 when the &Uuml;bermensch tour was officially confirmed, prompting a frenzy of anticipation among VIPs&mdash;G-Dragon&rsquo;s loyal fanbase&mdash;worldwide.
G-Dragon&rsquo;s Malaysian stop is expected to be one of the tour&rsquo;s highlights, with a powerful setlist and a multi-sensory stage production that promises to fuse music, fashion, and visuals in true G-Dragon style. The show is likely to feature both classics from his solo discography and new material from his latest album &Uuml;bermensch, which has already produced the singles &ldquo;POWER&rdquo; and &ldquo;Too Bad&rdquo;. As one of the most influential figures in K-pop and fashion, G-Dragon&rsquo;s return to live performance is being hailed as one of the biggest musical events of 2025.
Tickets, Pricing and Sales Timeline
&nbsp;<img src="https://r2.myc.my/7a94662790c2adc835fd460aa4e512b046cec2ac99b5e8e84175b45341c7effc" />
Tickets for the Kuala Lumpur concerts are priced across five categories, catering to a range of budgets and fan experiences. The most affordable is Category 3 at RM459, while the top-tier VVIP tickets are priced at RM1,339. VVIP and VIP ticket holders will not only enjoy standing space closer to the stage but also receive exclusive perks, including a photocard, lanyard, soundcheck access, and&mdash;for VVIPs&mdash;priority entry and access to a special send-off event with G-Dragon himself.
Here is the full breakdown of ticket pricing:
<ul>
<li>Category 3 (Numbered seating) &ndash; RM459</li>
<li>Category 2 (Numbered seating) &ndash; RM799</li>
<li>Category 1 (Numbered seating) &ndash; RM999</li>
<li>VIP (Freestanding with Soundcheck Access) &ndash; RM1,239</li>
<li>VVIP (Freestanding with Soundcheck &amp; Send-Off Access) &ndash; RM1,339</li>
</ul>
Ticket sales will be released in three phases. The first round is exclusive to official G-Dragon fan club members who have registered between 12 and 14 May. These members will be eligible to purchase tickets during the pre-sale on 26 May from 4 PM to 11:59 PM MYT via a unique membership code. Note that each member can purchase up to two tickets, and completing the survey does not guarantee ticket availability.
<img src="https://r2.myc.my/4006c42eed059e186832fbb8e71a3f3bcc9d2e3203d17210b5791117a61b80ff" />
The second pre-sale is available exclusively for Hong Leong Bank credit cardholders from 27 May at 3 PM to 28 May at 2:59 PM. The final and general public sale opens on 29 May at 2 PM and will be hosted on Star Planet&rsquo;s official website. Each transaction during the general sale is limited to two tickets.
For fans hoping to plan their experience in advance, seating charts, pricing tiers, and additional details will also be made available on the Star Planet website. Meanwhile, fan club members can manage their presale registration and verification via <a href="https://gdragon.ai">gdragon.ai</a>.
What&rsquo;s in the Setlist?
&nbsp;<iframe style="border-radius: 12px;" src="https://open.spotify.com/embed/artist/30b9WulBM8sFuBo17nNq9c?utm_source=generator" width="100%" height="352" frameborder="0" allowfullscreen="allowfullscreen" loading="lazy"></iframe>
If G-Dragon&rsquo;s recent shows in Tokyo are anything to go by, fans in Malaysia are in for a dynamic and emotionally charged performance. The setlist showcases a mix of high-energy hits, introspective ballads, and iconic anthems from across his solo career and BIGBANG legacy.
Tracks such as &ldquo;One Of A Kind&rdquo;, &ldquo;CROOKED&rdquo;, &ldquo;Crayon&rdquo;, &ldquo;Heartbreaker&rdquo;, and &ldquo;Untitled, 2014&rdquo; are expected to make the list, alongside new material like &ldquo;POWER&rdquo; and &ldquo;Too Bad&rdquo; from his &Uuml;bermensch album. Other songs featured in his Tokyo show included &ldquo;Middle Fingers-Up&rdquo;, &ldquo;Butterfly&rdquo;, &ldquo;I LOVE IT&rdquo;, &ldquo;TAKE ME&rdquo;, &ldquo;DRAMA&rdquo; and &ldquo;IBELONGIIU&rdquo;&mdash;indicating a robust set that blends nostalgia with new creative expression.
The stage production also features avant-garde visuals, custom fashion pieces, and symbolic imagery consistent with the philosophical themes in &Uuml;bermensch, making the concert more than just a musical performance&mdash;it&rsquo;s a full-scale artistic showcase.
A Concert Not To Be Missed
More than just a K-pop concert, G-Dragon&rsquo;s &Uuml;bermensch tour is a celebration of his influence as a global tastemaker. Known for pushing boundaries in music, fashion, and pop culture, G-Dragon&rsquo;s presence on stage is not just about performing songs&mdash;it&rsquo;s about creating an immersive world that fans can step into. With his boundary-pushing artistry and charismatic presence, G-Dragon&rsquo;s return is being seen as a defining moment in K-pop&rsquo;s global resurgence.
Whether you&rsquo;re a day-one VIP or a newer fan curious to witness one of K-pop&rsquo;s most iconic figures live, this concert promises an unforgettable experience. With limited tickets and overwhelming demand expected, those hoping to attend are encouraged to mark the ticket release dates and prepare accordingly.
G-Dragon&rsquo;s &Uuml;bermensch 2025 World Tour is more than a comeback&mdash;it&rsquo;s a statement, a spectacle, and a long-overdue reunion between artist and audience. And come July, Kuala Lumpur will take centre stage in that momentous journey.
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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Mark your dates—G-Dragon’s KL concert tickets are on the way!

d6bd725ce1f91f2928237fb7ca53870e799e6f96c17954f2ab3ac9bfd666dae6

G-Dragon’s Übermensch 2025 KL Concert: Tickets Go On Sale Starting 26 May!

New Balance&rsquo;s annual Grey Days campaign has arrived in Malaysia, with Pavilion Kuala Lumpur playing host to this year&rsquo;s festivities. Recognised globally as a tribute to the brand&rsquo;s most iconic colour, Grey Days 2025 is more than just a sneaker launch&mdash;it&rsquo;s a celebration of New Balance&rsquo;s heritage, cultural influence, and dedication to timeless design.
Through a series of immersive events and exclusive product drops, the campaign honours the colour that has come to define the brand&rsquo;s legacy&mdash;grey&mdash;and its enduring appeal across generations.
The Story Behind Grey: A Colour That Changed the Game
&nbsp;<img src="https://r2.myc.my/ff4ecebf4e8b76c51532bfbca80fc15ec84eadde895cfc78c8908b8131490329" />
Grey may seem like an unlikely hero in the world of athletic and lifestyle footwear, where bright colours often dominate. However, for New Balance, grey has been a symbol of distinction, craftsmanship and quiet confidence since the 1980s. Originally developed to create a high-performance urban running shoe that seamlessly blended with the concrete jungle of cities, the grey palette not only stood out among its neon-clad competitors but also set a new standard in design subtlety and urban versatility.
Grey became more than just a stylistic choice&mdash;it evolved into a signature element of the New Balance identity. While trends came and went, the brand&rsquo;s commitment to this understated hue remained unwavering. Grey represents balance, neutrality, and endurance&mdash;qualities that align perfectly with the brand&rsquo;s ethos.
Pavilion KL Hosts Two Major Grey Days Experiences
&nbsp;<img src="https://r2.myc.my/d00abfef288faea0116d6ea7b33a66bb6bb6334cc66e10858f8a0eccd07ec899" />
In 2025, New Balance Malaysia has brought the global Grey Days celebration to life with two curated experiences at Pavilion Kuala Lumpur. These installations invite customers to engage with the brand&rsquo;s story in both creative and tangible ways.
<ol>
<li> The Grey Days Pop-Up</li>
</ol>
<ul>
<li>Dates: 9 &ndash; 18 May 2025</li>
<li>Location: Level 5, Link Bridge @ Pavilion KL</li>
<li>Time: 10am &ndash; 10pm This dedicated space invites visitors to browse exclusive collections, discover the history of New Balance&rsquo;s grey palette, and interact with specially curated displays.</li>
</ul>
<ol start="2">
<li> The In-Store Experience</li>
</ol>
<ul>
<li>Dates: 9 May &ndash; 2 June 2025</li>
<li>Location: New Balance Pavilion KL Store (Lot 5.10.00, Level 5)</li>
<li>Time: 10am &ndash; 10pm This immersive retail experience features the latest Grey Day collection, hands-on workshops (pre-registration may be required), and a limited-edition tote bag with qualifying purchases.</li>
</ul>
Together, these experiences create an engaging environment that merges retail, education, and community, allowing Malaysian fans to celebrate Grey Days in a uniquely local context.
Limited Edition Drops and Key Launches
Grey Days 2025 is also marked by an impressive line-up of product launches throughout May, with new releases and returning classics offering something for both newcomers and dedicated collectors. Across 21 footwear models and 11 apparel styles, this year&rsquo;s collection reimagines grey in a variety of executions&mdash;from minimalist streetwear to performance-ready silhouettes.
Key Launch Highlights:
<img src="https://r2.myc.my/d9e1e89bfe7694adb934ca3576e269650f3bcfdbba58e9827538ecd84f5d69d2" />
1 May: The Grey Shop launches online and in-store. This curated space features grey styles from lifestyle, performance, and kids&rsquo; lines, including popular models such as the 740, 9060, 1000, T500, and Fresh Foam X 1080v14. Timeless grey apparel completes the collection.
&nbsp;<img src="https://r2.myc.my/b4e572178a17fb1b90f3dceb6ee666f49c69bb979a9ad078712dd2ce958fd167" />
14 May: The 1906 Loafer makes its Malaysian debut. Blending traditional penny loafer design with modern sneaker construction, this stylish hybrid has been gaining popularity since its international launch.
<img src="https://r2.myc.my/65999b36556f2e9e3915bf24ea02b6bb624730eb6e0a2cb4258eef2d18fbef64" />
22 May: Two performance-inspired silhouettes drop&mdash;ABZORB 2010, a forward-looking homage to early 2000s runners, and 471, a contemporary take on the brand&rsquo;s 1970s-era jogging designs.
<img src="https://r2.myc.my/72f15e5c8cda9148a9e9f05571866c5c5826e9113a7cb4b3ecfa2ba2d21a5217" />
29 May: The highly anticipated return of the 1300JP. Released only once every five years, this legendary sneaker is known for its rare craftsmanship and holds a coveted status among global sneakerheads.
Each release showcases New Balance&rsquo;s ability to honour its past while pushing the boundaries of design, comfort, and performance.
Grey as a Symbol of Versatility and Authenticity
Speaking about the campaign, Brian Lynn, Global Vice President of Lifestyle at New Balance, remarked, &ldquo;Whether you&rsquo;re new to the brand or a longtime loyalist, Grey embodies the promise of everything that sets New Balance apart. The symbolism of Grey has remained central to the brand for decades, and Grey Days 2025 showcases its diverse appeal.&rdquo;
Indeed, grey has come to symbolise more than aesthetics. It speaks to New Balance&rsquo;s independence in a competitive market, its refusal to chase trends for the sake of conformity, and its focus on creating products with substance and soul. In today&rsquo;s ever-changing fashion landscape, grey stands firm as a shade of integrity, balance, and timeless style.
Celebrate Grey Days with the Community
&nbsp;<img src="https://r2.myc.my/8b2365def9af2bf6b9b1df788fc06b6645da67d0407cacd85d5f2cd38f31074a" />
Beyond products, Grey Days is also about community and storytelling. By bringing athletes, ambassadors, and fans together, New Balance continues to build a global family united by shared values and personal expression. This year&rsquo;s campaign bridges the brand&rsquo;s international momentum with Malaysia&rsquo;s dynamic sneaker culture.
Visitors to Pavilion Kuala Lumpur will not only have the opportunity to shop exclusive releases but also engage directly with the brand&rsquo;s vision through events and activations designed to spark creativity and connection.
Availability and Online Access
The Grey Days 2025 collection is now available at <a href="https://www.newbalance.com.my">newbalance.com.my</a> and selected New Balance outlets nationwide. In-store selections may vary, and customers should note that certain models may contain pigskin materials.
A Timeless Celebration of Style and Substance
As New Balance continues to evolve, Grey Days remains a powerful reminder of the brand&rsquo;s roots and its forward-thinking approach. With heritage at its core and innovation at its forefront, Grey Days 2025 is not only a celebration of colour but a celebration of everything New Balance stands for&mdash;quality, authenticity, and enduring style.
Whether you&rsquo;re discovering New Balance for the first time or returning as a loyal fan, Pavilion Kuala Lumpur is the place to immerse yourself in the world of Grey this May.
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
FOMO much? Follow our&nbsp;<a style="color: #ff0000;" href="https://www.facebook.com/mycclub/">Facebook</a>&nbsp;and&nbsp;<a style="color: #ff0000;" href="https://www.instagram.com/myc_news/?hl=en">Instagram</a>&nbsp;for more updates.

With a new pop-up and immersive in-store experience, now’s the perfect time to pick up a pair of New Balance’s iconic sneakers.

15af31c93557c0974b94fa44e4a3a177cd3ea2b5cbbceaffacf3d5dd736056e4

Grey Days 2025: New Balance Celebrates Its Iconic Style At Pavilion KL

In a momentous and unprecedented move, Cardinal Robert Francis Prevost of Chicago has been elected as Pope Leo XIV, becoming the first American to assume the papacy in the history of the Roman Catholic Church. His election by the College of Cardinals concludes a swift two-day conclave and ushers in a new era for the Church, following the death of Pope Francis in April.
<img src="https://r2.myc.my/bf6e8d65158cb8ec37bdf929f5d0807082c4f22413fb226a78ba14ba6c8f6c2b" />
Prevost, 69, is now the 267th successor to Saint Peter, and his appointment was met with rapturous cheers from the crowd of over 100,000 gathered in St Peter&rsquo;s Square. The announcement, marked by the traditional white smoke from the Sistine Chapel chimney and the ringing of bells across Rome, was followed by his first public appearance on the balcony of St Peter&rsquo;s Basilica.
&ldquo;Peace be with you all,&rdquo; declared Pope Leo XIV in Italian, before switching to Spanish to reach a broader segment of the global Catholic community. &ldquo;Help us build bridges, through dialogue and encounter, so that we may always be a people of peace.&rdquo;
A Life of Service: From Chicago to Peru and Beyond
&nbsp;<img src="https://r2.myc.my/f80908362daf25c026de7a9e349ab110fffae47b4c0c6672982cedf14dc67541" />
Born in 1955 in Chicago to Spanish and Franco-Italian parents, Prevost was raised in a devout Catholic household and ordained in 1982. Just three years later, he embarked on a missionary journey to Peru, where he would serve for over two decades&mdash;first as a parish priest and seminary teacher in Trujillo, then later as Bishop of Chiclayo.
Prevost&rsquo;s deep ties to Peru led to his eventual naturalisation as a Peruvian citizen. He remains a beloved figure in the country, particularly among marginalised communities, where he was known for advocating for the poor, fostering inclusion, and promoting social justice. Upon news of his election, the bells of Lima&rsquo;s cathedral rang in celebration, and President Dina Boluarte joyously declared, &ldquo;The Pope is Peruvian; God loves Peru!&rdquo;
In 2014, he was appointed bishop by Pope Francis and was later named a cardinal in 2023. He played a pivotal role in one of Francis&rsquo; most significant reforms&mdash;adding women to the Dicastery for Bishops, the powerful body that oversees episcopal nominations worldwide.
A Papacy of Bridge-Building and Continuity
<img src="https://r2.myc.my/3bc14148cc02063de1c9069d7b3104c89d8e34d6e9f7301d6b184cf4a808caa8" />
Pope Leo XIV has signalled his intent to continue many of Francis&rsquo; reformist efforts, particularly in the areas of social justice, care for migrants, and environmental stewardship. He has spoken out against policies that marginalise refugees and immigrants and previously criticised the Trump administration&rsquo;s hardline stance on migration.
In his first speech as pope, he paid warm tribute to his predecessor, recalling Pope Francis&rsquo; final blessing on Easter Sunday: &ldquo;We still keep in our ears that weak, but always courageous, voice of Pope Francis blessing Rome.&rdquo;
Leo XIV has also expressed a strong environmental ethic, advocating for action on climate change and supporting Vatican initiatives like the installation of solar panels and use of electric vehicles. &ldquo;We must move from words to action,&rdquo; he said last year, calling for a &ldquo;relationship of reciprocity&rdquo; with nature.
Social Doctrine and the Legacy of Leo XIII 
<img src="https://r2.myc.my/dc04bb69fabc1c1464faa3d0e1c31efbb0cc32f824679b97b2557b437d3e54ec" />
The choice of the name &ldquo;Leo&rdquo; is rich with symbolic meaning. The last Pope to bear the name, Leo XIII (1878&ndash;1903), was a vocal advocate for workers&rsquo; rights during the industrial revolution and is considered one of the founding voices of Catholic social teaching. By selecting this name, Leo XIV has aligned himself with a legacy of defending the vulnerable and addressing inequality.
Vatican spokesman Matteo Bruni confirmed the connection, stating the new pope&rsquo;s name is &ldquo;a clear reference to the social doctrine of the Church.&rdquo;
Observers also note that the name Leo hearkens back even further to Pope Leo I, who famously persuaded Attila the Hun not to attack Rome&mdash;a reminder of the Church&rsquo;s role in diplomacy and peacemaking.
The Road Ahead: Reforms, Unity, and Global Challenges
<img src="https://r2.myc.my/c3e49e62604ac1770c4a32e2ba55c7985ea72bb6ff8b00d23107e714228ce0b5" />
Leo XIV takes the helm of the Catholic Church at a time of immense global turbulence&mdash;politically, socially, and spiritually. Beyond asserting the Church&rsquo;s moral authority on the world stage, he will need to navigate internal tensions, unite a diverse and often divided Church, and address long-standing issues such as the sexual abuse scandal.
Though his stance on some issues, such as LGBT inclusion, remains somewhat ambiguous, he has supported Pope Francis&rsquo; decision to permit blessings for same-sex couples under certain conditions, while also stressing the need for local interpretation and cultural sensitivity.
His leadership will also be watched closely for how he steers the Church on questions of gender inclusion. As Cardinal, he voiced strong support for women&rsquo;s participation in key Vatican decision-making roles, saying in 2024: &ldquo;Their presence contributes significantly to the discernment process in choosing our bishops.&rdquo;
Looking to the Future
Pope Leo XIV&rsquo;s papal inauguration is expected within the coming week, featuring a Mass attended by political and religious leaders from around the globe. Until then, he will lead a Mass for cardinals in the Sistine Chapel and recite the Regina Caeli in St Peter&rsquo;s Square on Sunday, followed by a special audience for members of the global media on Monday.
While much remains to be seen, Pope Leo XIV&rsquo;s first words offer a clear vision of hope, humility, and unity: &ldquo;Evil will not prevail. We are all in God&rsquo;s hands. The world needs His light&hellip; let us come together, hand in hand with God.&rdquo;
His election marks not just a historical first for the United States, but a powerful signal that the Catholic Church is embracing a global, outward-facing vision&mdash;one grounded in compassion, justice, and bridge-building across cultures and continents.
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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“Evil will not prevail,” said Pope Leo as he addressed the crowd of 100,000 at St Peter’s Square.

Yesung’s "It’s Complicated" Asia Tour Heads to KL In April 2025!

While the full details are still under wraps, mark your calendars for a night with Yesung this April!

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