Nabil Luqman

0f9d2dd4f71434084e2b6094de1865e23abb37bb9f28ca51feeabee679ec9be2

Social

foreigner

petrol

Anwar Ibrahim

sustainability

subsidies

electric

RON95

mykad

budget 2025

Prime Minister Datuk Seri Anwar Ibrahim has reiterated that the price of RON95 petrol will remain fixed at RM2.05 per litre, assuring the public that there are no plans to raise the rate despite earlier discussions at the Cabinet level. Speaking at the 2025 PKR National Congress held at the Persada Johor International Convention Centre, Anwar said he strongly opposed a recent proposal to hike fuel prices and offer financial assistance as compensation.
&ldquo;I was presented with a proposal to increase RON95 prices for the general public while providing aid to offset the impact,&rdquo; he said. &ldquo;However, I &mdash; together with the Cabinet &mdash; disagreed. We do not support such a move.&rdquo;
Instead, the Prime Minister hinted that the price of RON95 could be reduced gradually, depending on market trends and global energy costs. &ldquo;There is potential for the price to go down &mdash; but that will depend on time and market conditions,&rdquo; he added.
Foreigners Benefiting from Billions in Subsidies
&nbsp;<img src="https://r2.myc.my/db06dbebd177e7a960e570112cd85cf750c01f140f2be41ed2e96edbed04b77a" />
While Malaysians can breathe a sigh of relief, the Prime Minister was firm in his stance that foreign nationals in Malaysia will no longer be entitled to the same level of petrol subsidies. Anwar revealed that approximately four million foreigners are currently enjoying heavily subsidised fuel, costing the government an estimated RM3 to RM4 billion annually.
&ldquo;What&rsquo;s wrong with removing subsidies for foreigners?&rdquo; he asked rhetorically. &ldquo;They are not entitled to the same benefits as Malaysian citizens. These subsidies were meant for our rakyat.&rdquo;
To address this, Anwar said the government is exploring a verification system that may soon require individuals to show national identity cards (ICs) when purchasing RON95. &ldquo;If you&rsquo;re buying subsidised fuel, you may need to present proof of citizenship &mdash; or use another method, which will be outlined later,&rdquo; he said.
Towards Targeted Subsidies: Budget 2025 in Focus
&nbsp;<img src="https://r2.myc.my/8a99847972963a2eb93d7cf6f1a81dcc0eb46c0e52f0ba66e398b6411ea3780a" />
The policy shift aligns with measures outlined in Budget 2025, where Anwar had already announced plans to implement targeted fuel subsidies by mid-2025. These reforms aim to rationalise government spending and direct subsidies to those who truly need them.
The Prime Minister, who also holds the Finance portfolio, noted that 40 per cent of current RON95 subsidies are being misused &mdash; enjoyed by foreigners and Malaysia&rsquo;s wealthiest top 20 per cent (T20) income group. By eliminating this leakage, the government could potentially save RM8 billion annually, which Anwar said would be channelled back into public services.
&ldquo;These funds can be used to improve healthcare, education, and public transport systems across the country &mdash; sectors that benefit the broader population,&rdquo; he explained. &ldquo;This isn&rsquo;t about punishment; it&rsquo;s about justice and fairness.&rdquo;
Ultra-Rich Shouldn&rsquo;t Receive Petrol Subsidies
&nbsp;<img src="https://r2.myc.my/1bd360594ed6582159f2cc02c114820bfc0165186b78fb4784ea49482edfff0f" />
In one of his most pointed remarks, Anwar criticised the continued entitlement mentality of Malaysia&rsquo;s wealthiest. He expressed disbelief that the top five per cent of income earners, including those who own Rolls-Royces and luxury car fleets, still expect to benefit from government fuel subsidies.
&ldquo;No country in the world gives petrol subsidies to billionaires or Rolls-Royce owners,&rdquo; he said. &ldquo;Yet here, the wealthiest demand that we continue funding their consumption of subsidised fuel. That is unacceptable.&rdquo;
Anwar emphasised that the government&rsquo;s approach is focused on ensuring that the majority of Malaysians &mdash; particularly the low- and middle-income groups &mdash; are protected, and not burdened by excessive reforms that only benefit the privileged few.
LNG and Gas Subsidy Reforms Also Underway
&nbsp;<img src="https://r2.myc.my/7bc9116260141d86749d7e85616920d6bd300f770fc73a6ca251c83f83161ea5" width="547" height="328" />
Beyond petrol, Anwar confirmed that the government is undertaking a comprehensive review of gas and liquefied natural gas (LNG) subsidies, which have come under scrutiny in recent months. While reforms may be necessary to ensure sustainability, Anwar gave his assurance that small businesses and lower-income groups would not be unfairly affected.
&ldquo;We understand the concerns of small companies, particularly SMEs, which could be impacted by rising gas costs. That&rsquo;s why we are taking a measured, careful approach,&rdquo; he said.
E-Invoice System to Be Reviewed
The Prime Minister also responded to growing public concerns surrounding the e-Invoice system, which aims to tighten tax compliance and reduce leakages in national revenue. While reaffirming the system&rsquo;s importance, Anwar acknowledged calls to re-evaluate its implementation.
&ldquo;We will study the e-Invoice. It is crucial for national revenue and transparency, but we must ensure that its roll-out does not cause undue burden or confusion,&rdquo; he said.
The system, which forms part of the Inland Revenue Board's digital transformation strategy, has received mixed reactions from the business community, with some SMEs urging more clarity and support during the transition period.
Poor Communication on Electricity Subsidies
&nbsp;<img src="https://r2.myc.my/b6072459e8c50533e3ff2c65b0006b4547b49b10fd85e02976a0f0cc84085ad8" />
In a moment of internal critique, Anwar also admitted that PKR had failed to communicate effectively about the government&rsquo;s ongoing electricity subsidy reforms. Despite the fact that 85 per cent of Malaysians remain unaffected by the changes, public confusion and backlash have continued.
&ldquo;Our communication has been weak &mdash; we have not explained our policies clearly enough to the people,&rdquo; he said. &ldquo;We must improve the way we convey these reforms to avoid unnecessary fear or misinformation.&rdquo;
A Broader Push Towards Fiscal Sustainability
Overall, Anwar&rsquo;s remarks mark a significant step in Malaysia&rsquo;s journey towards targeted subsidy reform, aimed at creating a more equitable, efficient, and fiscally responsible welfare system. While he reaffirmed his administration&rsquo;s commitment to protecting the majority, he also made it clear that wasteful subsidies for the ultra-rich and foreign nationals must end.
&ldquo;As a government, we must act in the interest of the many &mdash; not the privileged few,&rdquo; he concluded.
What are your thoughts on this? Let us know in the comments. 
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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Better keep your IC handy — it may soon be required at the petrol pump.

bd0db4ab83bebd26197ac164de8f0c9655a9512483a4eaa1ecc347814339c589

PM Anwar: RON95 Petrol Price To Stay Put For Malaysians, Foreigners To Face Targeted Subsidy Cuts 

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Scentify

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Oatside

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Rohto

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Penang&rsquo;s long-anticipated Light Rail Transit (LRT) project is finally set to break ground, with physical construction works expected to begin as early as August 2025. Transport Minister Anthony Loke recently confirmed the update, noting that preparatory works, including piling, will commence within the next month or two.
Malaysia&rsquo;s First LRT Outside Klang Valley
&nbsp;<img src="https://r2.myc.my/f4ac82b11784c1f6a1ad20b3a5cb4aef54b651ba87f886d088a4286722085e5d" />
The Mutiara Line marks a significant milestone for Penang and for Malaysia&rsquo;s public transport development. It will be the country&rsquo;s first LRT system located outside the Klang Valley and aims to transform mobility across the northern state. The project was originally proposed in 2015 under the Penang Transport Master Plan (PTMP), with the goal of easing traffic congestion and offering a more efficient alternative to road travel.
Initially led by the state government, the project was taken over by the federal government in early 2024. MRT Corporation has since been appointed as the official developer and asset owner, bringing with it the experience and infrastructure expertise from the Klang Valley MRT lines.
A 29.5km Line Connecting Key Districts
&nbsp;<img src="https://r2.myc.my/fa35de7e4e5e3b23856ca239ec976043d0f81350ee9b7e57b53ddb05b91f2194" />
The Mutiara Line will span 29.5km and include 21 stations. It will link George Town&rsquo;s city centre with Jelutong, Gelugor, and Bayan Lepas on Penang Island, before extending across the channel to Seberang Perai on the mainland. A full end-to-end trip is expected to take approximately 49 minutes.
Transport authorities estimate that the line will serve around 45,600 passengers per day during its first year of operation. It is also expected to play a key role in reducing the state&rsquo;s vehicle dependency, especially among daily commuters.
All Approvals Settled, Work Packages Awarded
&nbsp;<img src="https://r2.myc.my/0bafa55ac7772a9e1bdd2c147248b0cddc54331fc01cbfea998a6c6a4ed3190b" />
Transport Minister Loke confirmed that all administrative issues between the federal and state governments have now been resolved. &ldquo;Penang doesn&rsquo;t need to wait anymore. Everything is done,&rdquo; he said, adding that the Notice to Proceed has been issued and all relevant documents, including letters of release, are in place.
He also mentioned that major work packages have already been awarded to subcontractors by the main contractor. Among them is Econpile (M) Sdn Bhd, which recently secured a RM42.82 million contract for bored piling and related groundwork from Irama Duta Sdn Bhd.
Acknowledging Penang&rsquo;s existing traffic challenges, Loke assured that proper traffic management plans will be implemented to minimise disruptions during construction. &ldquo;We&rsquo;ve requested that, once piling and construction begin, there must be a proper traffic diversion plan in place,&rdquo; he said. &ldquo;As with any construction project, there will be some impact, but our aim is to keep it manageable.&rdquo;
Residents can expect regular updates and engagement efforts from local authorities and MRT Corp as works progress, especially in high-traffic areas near George Town and Bayan Lepas.
Target Completion by 2030
The full completion of the Mutiara Line is slated for 2030. While this may seem a long wait, transport experts note that the complexity of urban rail infrastructure &mdash; particularly in heritage-rich and densely built-up areas like George Town &mdash; requires careful planning and phased execution.
The government has not ruled out the possibility of certain segments becoming operational ahead of full completion if conditions allow.
A New Era for Penang&rsquo;s Urban Mobility
Once operational, the LRT will not only ease traffic congestion but also offer a more sustainable, reliable alternative to private vehicle usage. It is expected to spur economic activity along the corridor, increase property values near stations, and create job opportunities throughout its construction and operation phases.
For Penang, the Mutiara Line represents more than just a transport upgrade &mdash; it&rsquo;s a vision for a more connected, accessible, and modern future.
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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Here’s hoping Penang’s new train system will finally ease traffic congestion across the island.

aa4a3917c798363693f1e062da3f7cede73676cbcf6cea4e7aef7ab57b2cf842

Penang’s First-Ever LRT: Mutiara Line Construction To Begin By August 2025

Gamers in Malaysia have reason to celebrate &ndash; the Nintendo Switch 2 is officially launching on 3 July 2025, with pre-orders already open through major retailers. This comes just days after Nintendo Southeast Asia made the announcement via its official Facebook page and updated the Malaysian website with full product listings.
As excitement builds, early adopters may want to act quickly &ndash; especially with stocks for certain models already dwindling. But while the upgraded hybrid console brings new features and highly anticipated titles, its premium pricing is already raising eyebrows &ndash; especially when compared to rivals like the PlayStation 5.
Launch Date, Models &amp; Availability
&nbsp;<img src="https://r2.myc.my/c31b0847161eb6ff37d189f4dd2cb976a6066703c415339a82844965c79eaf71" />
Nintendo has confirmed two models for the Malaysian market:
<ul>
<li>Nintendo Switch 2 Standalone Set &ndash; RM2,488</li>
<li>Nintendo Switch 2 Mario Kart World Bundle &ndash; RM2,688</li>
</ul>
Both options come with a one-year official Malaysian warranty, managed by Convergent Distribution, Nintendo&rsquo;s official distributor in Malaysia. The Mario Kart World bundle includes the full game in physical card format, not a download code.
Launch units will be available in stores nationwide starting 3 July, with pre-orders currently live on platforms like Shopee and Lazada via the Nintendo Official Store Malaysia.
Shipping &amp; Pre-Order Demand
&nbsp;<img src="https://r2.myc.my/81ae45aa537c161a877d90d06be3114fa1287796f415fa1ca79ffc187b8a3760" />
Despite the 3 July launch date, shipping timelines on e-commerce platforms indicate that delivery may occur later than expected. Shopee estimates delivery between 20 July to 7 August, while Lazada lists guaranteed arrival between 23 to 25 July.
Demand has already skewed heavily toward the Mario Kart World bundle, with stock levels for the standalone version running low, according to a quick check of Shopee listings.
&nbsp;
Where to Buy
Nintendo&rsquo;s official distributor has released a comprehensive list of authorised retailers. Some of the most popular outlets include:
<ul>
<li>Asashi Technology (Wangsa Walk, Melawati Mall)</li>
<li>Best Denki (1 Utama, KLCC, MyTown, IOI City Mall)</li>
<li>Thunder Match (TMT) (Mid Valley, Pavilion Bukit Jalil, Sunway Pyramid)</li>
<li>Harvey Norman, Fotocharlie, Popular Bookstore, ToyPanic, [i] Store, and many more across Peninsular Malaysia, Sabah and Sarawak.</li>
</ul>
Many of these stores have started taking pre-orders both in-person and online.
Confirmed Launch Titles &amp; Pricing
&nbsp;<img src="https://r2.myc.my/2d7dafaa2e34c872d70b457532104c2ae38790bc600adcae823ae9b8028c846a" />
Gamers can look forward to a robust launch lineup, with several exclusive and reworked titles available from day one:
<ul>
<li>Mario Kart World &ndash; RM398</li>
<li>Tamagotchi Plaza (Switch 2 Edition) &ndash; RM230</li>
<li>The Legend of Zelda: Tears of the Kingdom (Switch 2 Edition) &ndash; RM298</li>
<li>The Legend of Zelda: Breath of the Wild (Switch 2 Edition) &ndash; RM265</li>
<li>Bravely Default: Flying Fairy HD Remaster &ndash; RM165</li>
</ul>
These games are being offered in physical form with Malaysian-certified cartridges, eliminating the need for lengthy downloads.
Accessories and Add-ons
&nbsp;<img src="https://r2.myc.my/a5d0df9150e2b1c59017238a29bd706cbaf04c28463e75e8b7f2cbd445115afb" />
A wide range of first-party accessories will also be available for purchase on launch day. Prices are as follows:
<ul>
<li>Nintendo Switch 2 Pro Controller &ndash; RM388</li>
<li>Joy-Con 2 (Left &amp; Right) &ndash; RM498</li>
<li>Single Joy-Con 2 (Left or Right) &ndash; RM258</li>
<li>Joy-Con Charging Grip &ndash; RM183</li>
<li>Joy-Con Wheel (Set of 2) &ndash; RM108</li>
<li>AC Adapter &ndash; RM168</li>
<li>Carrying Case + Screen Protector &ndash; RM128</li>
<li>Nintendo Switch Camera &ndash; RM258</li>
<li>SanDisk microSD Express 256GB &ndash; RM298</li>
</ul>
Only the Pro Controller, Joy-Con 2, and Switch Camera are confirmed to carry a one-year official warranty. The status of warranty coverage for other accessories remains unclear.
Why It&rsquo;s More Expensive Than You Think
&nbsp;<img src="https://r2.myc.my/d951fa1f7b8bd79ab61f11c9f684e0e64a418c079617020c63724ea48abb3446" />
While the excitement surrounding the Switch 2 is understandable, some gamers may hesitate when comparing its pricing to other consoles in the market.
At RM2,488, the base Switch 2 costs more than the PS5 Slim Digital Edition, currently priced at RM2,069. Even the PS5 Slim Disc Edition, with enhanced graphics and a Blu-ray drive, is just RM2,499 &ndash; a mere RM11 more than Nintendo&rsquo;s new console.
In essence, for roughly the same price (or even less), consumers can opt for a PlayStation 5, a more powerful console in terms of hardware performance, with a larger third-party game library, native 4K gaming support, and access to high-end exclusives like Spider-Man 2, Final Fantasy XVI, and God of War: Ragnar&ouml;k.
While the Nintendo Switch 2 offers unique portability and family-friendly titles, its premium price and mid-range specs might give serious gamers pause &mdash; especially those seeking maximum performance per ringgit.
Final Thoughts
The Nintendo Switch 2 marks an exciting chapter for Nintendo fans in Malaysia, offering a long-overdue upgrade and strong launch support. Its hybrid nature, exclusive titles, and family-friendly experience continue to set it apart in a competitive gaming landscape.
However, prospective buyers will need to weigh the value proposition carefully. With the PS5 available at a lower price, the Switch 2&rsquo;s success may ultimately hinge on Nintendo&rsquo;s unique software ecosystem and the appeal of its innovative gameplay format &mdash; not necessarily its technical prowess.
Whether you&rsquo;re in it for Zelda, Mario Kart, or the portable experience, one thing is certain: gaming in Malaysia just got a lot more interesting &mdash; and expensive.
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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Cheaper to get a PS5 — is the Switch 2 still worth the hype?

9120e2d35a7d1fa8768c87990454b942b99cc8f193bad90306bb7cd4bd5463d0

Nintendo Switch 2 Set to Launch in Malaysia on 3 July 2025; Priced From RM2,488

Following a three-year hiatus to fulfil South Korea&rsquo;s compulsory military service, BTS is finally poised to reunite as a full group in March 2026. The long-awaited return of the global K-pop sensation is already sending waves of anticipation across the world.
The End of an Era, and the Beginning of Another
&nbsp;<img src="https://r2.myc.my/c36b28e5d5f8da90421707bf87957697b97b9b7d60d21ed78c9519f229e7676e" />
It&rsquo;s been a long and emotional journey for BTS and their dedicated fanbase, known as ARMY. Since the group officially began their military service hiatus following their Yet To Come concert in October 2022, fans have been counting the days to their return. That day is now on the horizon.
The group&rsquo;s final member, SUGA, is set to complete his mandatory service as a social worker on 21 June 2025. His discharge will mark the official conclusion of all seven members' enlistment, following the recent returns of Jungkook, Jimin, RM, and V, and the earlier discharges of Jin and J-Hope in 2024.
In a statement posted on WeVerse, Big Hit Music, BTS&rsquo;s agency under HYBE, confirmed SUGA&rsquo;s impending release but urged fans not to gather in person due to safety concerns. &ldquo;Please convey your warm regards in your hearts,&rdquo; the company stated. &ldquo;We are always grateful for your unwavering love and support.
March 2026: A Date to Remember
&nbsp;<img src="https://r2.myc.my/712615627093b988909e005a4a3360cb399d477e6742edc332e5b7d94311b565" />
Multiple credible sources, including The Korea Herald and Rolling Stone, have reported that BTS is preparing for a full-scale comeback in March 2026. While the specific release date has yet to be confirmed, industry insiders suggest that the return will fall in mid-March. This comeback will be BTS&rsquo;s first full-group release since their anthology album Proof in 2022.
<img src="https://r2.myc.my/d38eba8a4baae23aab0a83f071589656aa2c1182da973db44d435f64455d78c5" />
An official from HYBE reportedly confirmed the timing, adding that the group is working with top-tier producers and requires time to rebuild momentum after nearly four years apart. &ldquo;The members need time for preparation and creative work post-discharge,&rdquo; said HYBE CEO Lee Jae-sang during a shareholder meeting earlier this year.
Pdogg, the long-time producer behind many of BTS&rsquo;s hits, also commented on the process, noting the importance of connecting with each member to shape authentic, personal music. &ldquo;I spend a lot of time talking to each member&hellip; to understand how they view the world,&rdquo; he said.
The Comeback Ripple Effect
<img src="https://r2.myc.my/55be45f37210111f253b91c7d4af7531b8aa9b83675636e0fe1f159869ef7028" /> Left: TOMORROW X TOGETHER (TXT); Right: ENHYPEN
BTS&rsquo;s return isn&rsquo;t just monumental for fans&mdash;it&rsquo;s reshaping HYBE&rsquo;s entire release calendar. Their younger labelmates, including TOMORROW X TOGETHER (TXT) and ENHYPEN, are adjusting their own schedules to avoid overlapping with the global superstars.
TXT, who share the same parent label, are also planning a comeback in March 2026. According to overseas insiders, both groups are expected to release music in the same month, though who returns first remains unclear. ENHYPEN, managed by HYBE&rsquo;s subsidiary BELIFT LAB, has reportedly moved their comeback forward to January to make room for BTS&rsquo;s triumphant return.
This strategic coordination highlights just how influential BTS remains&mdash;not just within their company, but across the entire K-pop industry. Their presence dominates the global spotlight, making room for others to shine only when they step aside.
Reunions and Solo Endeavours
&nbsp;<img src="https://r2.myc.my/d01bc984bea2730bddf475b63bc59753850c2ccef4c491b8a138c867aaeca90e" />
In the lead-up to their official return, BTS members have slowly been reuniting both publicly and behind the scenes. One major moment came during J-Hope&rsquo;s Hope on the Stage concert in June, when all seven members were present&mdash;either in the audience or on stage&mdash;to celebrate their 12th anniversary as a group.
The concert marked an emotional, unofficial reunion. Fans were especially moved when Jin and Jungkook joined J-Hope on stage, while RM, Jimin, V, and SUGA sat together in the stands. The moment symbolised not just nostalgia, but the deep bond that continues to connect the members even after years of individual paths.
Meanwhile, Jin is preparing to embark on a solo fan concert tour titled Runseokjin_EP.Tour, kicking off on 28&ndash;29 June in Goyang. The tour spans 18 shows in nine cities, including major stops in Chiba, Osaka, Anaheim, Dallas, Tampa, Newark, London, and Amsterdam. Running until August 2025, the tour demonstrates that solo pursuits will remain part of BTS&rsquo;s wider creative ecosystem.
A New Era of BTS: What To Expect
With all members discharged and a comeback officially on the books, expectations are sky-high. The March 2026 release will likely set a new tone for BTS&mdash;older, wiser, and shaped by personal growth through military service and solo ventures.
J-Hope spoke candidly about this evolution in a Rolling Stone interview: &ldquo;The thoughts I had during those times have become an inseparable part of me, nurturing and shaping who I am today. They have influenced the stories I tell, the music I aspire to create.&rdquo;
There is also speculation that a pre-release single or a special project may precede the official comeback. While HYBE has not confirmed this, such a move would align with the group&rsquo;s tendency to build anticipation with strategic lead-ins.
Countdown Begins
For ARMYs across the globe, the next few months will be filled with anticipation, speculation, and celebration. BTS&rsquo;s return represents more than just a new album&mdash;it&rsquo;s a reunion of brothers, a reconnection with fans, and a renewed era of musical storytelling.
From stadium stages to solo spotlights, BTS has grown, changed, and persevered. Now, united once again, they&rsquo;re ready to remind the world why they remain one of the most influential music acts of the 21st century.
After years of individual growth, the band is back together&mdash;stronger, bolder, and ready to reclaim their global stage. March 2026 can't come soon enough.
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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Malaysian ARMY are crossing their fingers for a tour stop on home soil.

bb6c47485cb103e3f97fe4a7d4aafa7575f52f0d3f4ff0f9ddebcdc057366590

BTS Gears Up For First Comeback In March 2026 After Completion Of Their Military Service

With luxury lifestyles, travel vlogs, and sponsored unboxings dominating social media feeds, it&rsquo;s no wonder that many Malaysian youth are increasingly drawn to the idea of becoming full-time content creators. The appeal of turning hobbies into income&mdash;and the hope of achieving viral success&mdash;has even led some to consider abandoning formal education or traditional career paths.
But behind the glamour lies a far more complex reality. Popular culinary content creator Che Nom, known for her meticulously crafted cooking videos and trusted recipes, has taken to social media to deliver a stark and sobering message for those romanticising the creator lifestyle.
&ldquo;It Looks Fun, But There&rsquo;s More Than Meets the Eye&rdquo; 
&nbsp;<img src="https://r2.myc.my/72c1a49549bc884e9ba8faaf45b15dbaad0400ac6005020be1b112871e52c413" />
In a widely shared <a href="https://www.facebook.com/resepichenom/posts/pfbid02FqcPj8oopnjHuRwSzYLPJdx48SeChuraK7nnPBXcL6QLrj8oKyM4yS8oRH231kTjl">Facebook post</a>, Che Nom opened up about the realities of running a content creation business, especially within the highly competitive culinary niche.
&ldquo;Many DM me saying they love cooking and want to start making food videos because they enjoy watching mine,&rdquo; she wrote. &ldquo;But what people often don&rsquo;t realise is that behind every short video is an enormous amount of effort, planning, and financial cost.&rdquo;
According to Che Nom, passion alone is not enough to survive&mdash;let alone succeed&mdash;in the fast-evolving digital content landscape. From high-quality video production and scripting to sound, lighting, recipe development and editing, each video involves multiple layers of labour and expertise.
Revenue vs. Reality: Why Views Don&rsquo;t Always Pay
&nbsp;<img src="https://r2.myc.my/5f3e2939c597efcaf5ecb824c6db6fc347b2d7182335beed1b49bafb4fdeda1c" />
In what may come as a surprise to many, Che Nom revealed just how little ad revenue can be generated from a seemingly successful video. She pointed to a recent reel on Kek Lapis Sarawak, which received over 56,000 views, yet earned her only RM415.40&mdash;and that, she clarified, was more than a month after it was uploaded.
Even more revealing was the financial breakdown of her monthly production costs, which typically fall between RM12,000 and RM16,000 for just 5 to 6 videos:
<ul>
<li>Videographer: RM2,500&ndash;RM3,500</li>
<li>Editor: RM2,500&ndash;RM3,000</li>
<li>Kitchen assistant: RM2,000&ndash;RM2,500</li>
<li>Premium ingredients &amp; repeated recipe testing</li>
<li>Electric usage for ovens (often for hours)</li>
<li>Utilities, props, equipment, and editing software</li>
</ul>
&ldquo;For those just starting out&mdash;if your monthly views don&rsquo;t even hit 300,000, your ad revenue likely won&rsquo;t exceed RM2,500,&rdquo; she said. &ldquo;That&rsquo;s not enough to cover basic costs, let alone make a living.&rdquo;
Seasoned Creators Are Struggling Too
&nbsp;<img src="https://r2.myc.my/42cf9284992b868217e00e1279e8c8a8164818dccdff52c33a4447120303d447" />
Che Nom didn&rsquo;t only speak from the perspective of a newcomer. She made it clear that even experienced content creators are now facing growing difficulties. As audience habits shift toward shorter formats like TikTok, YouTube viewership is declining for many, particularly on older videos that once generated passive income.
&ldquo;Many long-time creators are struggling now,&rdquo; she explained. &ldquo;RPMs (revenue per thousand views) are dropping, and it&rsquo;s getting harder for new videos to perform well. Passive income from older uploads is dwindling, and viewers have become far more selective.&rdquo;
In this environment, low-quality videos simply won&rsquo;t survive. Poor visuals, unclear audio, or lacklustre storytelling will quickly drive users to swipe away.
Burnout and Budget Pressure: The Emotional Toll
One major misconception Che Nom addressed is the belief that having a team lightens the load. &ldquo;That&rsquo;s only half true,&rdquo; she said. &ldquo;Yes, a team helps with production, but it also adds to monthly costs. If you go solo, you face burnout. If you hire help, you face higher expenses. Either way, it&rsquo;s tough.&rdquo;
The pressure to consistently produce high-performing content&mdash;combined with rising operational costs and unstable ad revenue&mdash;has led many in the industry to feel stretched thin, both financially and emotionally.
The New Rule: Diversify, Don&rsquo;t Depend on Ads
&nbsp;<img src="https://r2.myc.my/2530abe6f858af9771e62d5ec2879a92e99636c01ffa12c2a1651ebaab8d646e" />
One of Che Nom&rsquo;s key messages to aspiring creators was simple but vital: do not rely on YouTube ads alone. Instead, she recommended building multiple revenue streams to support the content business:
<ul>
<li>eBooks: Offering exclusive recipes or guides</li>
<li>Affiliate marketing: Partnering with brands for commission-based promotions</li>
<li>Products: Selling branded merchandise, kitchen tools, or ingredients</li>
<li>Online classes: Hosting paid virtual workshops or tutorials</li>
</ul>
She stressed that creators should only choose monetisation methods that align with their expertise and values, rather than blindly following what&rsquo;s trending.
&ldquo;Find a niche that you&rsquo;re truly good at,&rdquo; she urged. &ldquo;And don&rsquo;t try to compare yourself to someone who&rsquo;s been in the game for a decade.&rdquo;
Final Thoughts: It&rsquo;s Not Just About Glamour&mdash;It&rsquo;s About Grit
Che Nom&rsquo;s message wasn&rsquo;t intended to discourage&mdash;it was meant to ground expectations in reality. She acknowledged the beauty and creative freedom that comes with content creation but reminded her followers that it&rsquo;s also a business that demands planning, resilience, and the willingness to adapt.
&ldquo;Content creation is an art, but the journey is filled with challenges,&rdquo; she concluded. &ldquo;If your passion is genuine, go for it. Just know that success takes more than talent&mdash;it takes strategy, sustainability, and strong mental preparation.&rdquo;
Che Nom&rsquo;s post is a crucial reminder at a time when the dream of going viral seems more accessible than ever. Behind the glossy thumbnails and upbeat vlogs are real people facing real challenges. As she puts it: the dream is worth chasing&mdash;but only with eyes wide open.
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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RM415 profit from 56k views? The truth about content creation might surprise you.

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Che Nom’s Reality Check: The Hidden Costs And Realities Of Being A Content Creator In Malaysia

Former NCT member Moon Taeil, once a well-loved figure in the K-pop scene, now faces a seven-year prison sentence after pleading guilty to aggravated rape. His first court appearance on 18 June 2025 marks a pivotal moment in a scandal that first erupted in August 2024, when news broke of a foreign woman accusing Taeil of sexual assault while under the influence.
The case sparked immediate backlash, leading to the termination of his contract with SM Entertainment, who cited a complete loss of trust and ongoing criminal investigations. Since then, Taeil had maintained a low profile&mdash;until his silent, sombre arrival at the Seoul Central District Court, almost a year after the crime took place.
The Crime: Planned, Violent, and Targeted
&nbsp;<img src="https://r2.myc.my/eb2c7dfa105cdf2bc1d61324e66eff17adf5d78ebbf86b2d78725462a5f9195a" />
During the proceedings, the prosecution laid out a disturbing timeline of events. In the early hours of 13 June 2024, Taeil and two male associates met the victim&mdash;a Chinese national&mdash;at a bar in Itaewon, Seoul. The woman had no prior relationship with the men. According to prosecutors, the trio targeted her while she was intoxicated, before forcing her into a taxi bound for one of the defendant&rsquo;s homes in Bangbae-dong.
There, between 4:00am and 4:30am, the three men took turns raping the unconscious victim. The prosecution stressed that this was not a spontaneous crime, citing evidence including text messages exchanged between the men in which they acknowledged the victim&rsquo;s foreign nationality and discussed manipulating the taxi&rsquo;s GPS to obscure their true location&mdash;further signalling premeditation.
Surveillance and Digital Evidence
&nbsp;<img src="https://r2.myc.my/b8e1dcf6d29ea8d634ceb5f6377f47af1e59da57da89e80c56412902a2694c16" />
The case relied heavily on surveillance footage and digital analysis. Prosecutors revealed it took nearly two months for authorities to review CCTV recordings and accurately reconstruct the suspects&rsquo; movements. The coordinated effort to conceal the crime strengthened the case for aggravated rape&mdash;an offence taken extremely seriously under South Korea&rsquo;s Act on Special Cases Concerning the Punishment of Sexual Crimes.
Prosecutors described the offence as being carried out with &ldquo;malicious intent and extremely poor moral character&rdquo;, underlining the calculated nature of the defendants&rsquo; actions.
Taeil Pleads Guilty, Cites Remorse and Personal Struggles
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Taeil did not deny the allegations. When questioned by the judge, he clearly stated, &ldquo;I admit to all the charges.&rdquo; Speaking through his lawyer, Taeil expressed deep remorse, citing emotional and psychological distress, including trauma from a past traffic accident, financial struggles, and his current employment at a friend&rsquo;s restaurant.
His defence team added that Taeil had voluntarily surrendered to authorities, was attending ongoing counselling, and had completed sexual assault prevention education. He had also engaged with the victim through legal channels and received a statement from her expressing that she did not wish for further punishment.
&ldquo;I deeply regret the harm caused to the victim and feel great remorse,&rdquo; Taeil told the court in a closing statement. &ldquo;I apologise to everyone who is disappointed in me. If given leniency, I will treat it as the last chance in my life and dedicate myself to contributing positively to society.&rdquo;
Prosecution Unmoved by Apologies
<img src="https://r2.myc.my/08c8c4627f2ae020388ee1552e8bad9af8fc6cd0695b666f0fdd121e19ca5fdf" />
The prosecution, however, challenged the sincerity of Taeil&rsquo;s remorse. They argued that his surrender to police came only after a search and seizure had already been initiated, questioning whether his actions were motivated by accountability or desperation.
They also criticised the implausible claim that the men simply intended to &ldquo;drink more&rdquo; at a residence located far from the initial bar. This, they argued, added to the calculated nature of the crime. The prosecution is seeking not only seven years&rsquo; imprisonment but also a ten-year employment restriction and mandatory disclosure of personal information.
Public Reaction and Industry Backlash
The revelations have deeply shaken the K-pop community. Taeil, who debuted in 2016 as a member of NCT U and later joined NCT 127, was known for his clean image and charitable efforts. However, his continued appearances at group events, including NCT 127&rsquo;s 8th anniversary fan meeting, even after the investigation had begun&mdash;without disclosing the charges&mdash;drew sharp criticism from fans and the public alike.
The backlash led SM Entertainment to announce his contract termination on 15 October 2023, stating that the company could no longer endorse his activities given the severity of the allegations.
Sentencing Date Set for July
The sentencing for Taeil and his co-defendants is scheduled for 10 July 2025 at 2:00pm. All three men remain under investigation without detention, with the court previously ruling that&mdash;since they had confessed&mdash;there was no risk of fleeing or destroying evidence.
As the trial continues to draw national and international attention, the case is increasingly being viewed as a litmus test for accountability in South Korea&rsquo;s entertainment industry, where celebrity scandals are often met with mixed responses. The verdict will likely spark fresh discussions around rape culture, victim protection, and public figures&rsquo; moral responsibilities in South Korea and beyond.
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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From stardom to scandal — Taeil’s guilty plea marks a dark chapter for K-pop.

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Former NCT Member Taeil Faces Seven Years’ Jail For Aggravated Sexual Assault

Commuters in the Klang Valley may soon enjoy a much-needed improvement in how they access public transport passes. RapidKL, under Prasarana Malaysia Berhad, is preparing to launch a new feature within its Pulse mobile app that will allow users to purchase and activate the My50 monthly travel pass entirely through their smartphones. The feature is expected to go live in July 2025, in what could be a game-changing digital convenience for thousands of Malaysians who rely on RapidKL services daily.
Currently, purchasing a My50 pass online still requires users to physically visit train stations for activation. The upcoming update promises to eliminate the need for long queues and counter visits, replacing it with a fast and fully digital process &mdash; from buying the pass to activating it &mdash; all in-app.
What Is the Pulse App?
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Pulse is the official mobile application developed by Prasarana Malaysia Berhad to enhance the commuting experience across the RapidKL network. It acts as a one-stop travel companion, offering real-time public transport updates, journey planning tools, estimated arrival times, and even service disruption alerts. Users can also access maps, fare information, and receive exclusive travel-related promotions.
In early 2025, Pulse underwent a significant update that brought a cleaner user interface, improved navigation, and better route planning features. Now, the next step in its evolution is enabling full digital management of the My50 monthly pass &mdash; a move in line with RapidKL&rsquo;s broader push for public transport digitalisation.
What Services Are Covered by RapidKL?
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The My50 pass grants users unlimited rides for 30 days on a wide range of RapidKL services, making it ideal for both frequent commuters and casual travellers. These services include:
<ul>
<li>MRT (Mass Rapid Transit)</li>
<li>LRT (Light Rail Transit)</li>
<li>KL Monorail</li>
<li>BRT (Bus Rapid Transit) &ndash; Sunway Line</li>
<li>RapidKL buses</li>
<li>MRT feeder buses</li>
</ul>
For RM50 per month, the pass represents tremendous value, especially for city dwellers and workers commuting into Kuala Lumpur from the surrounding areas.
What to Expect with the New Pulse App Feature
<img src="https://r2.myc.my/5c5451409cb4d2ac01fd6933b1181bbe51f32f230bffd439f70958c93a5f74d0" />
According to early teasers from RapidKL, the app update will introduce the following new capabilities:
<ul>
<li>In-app purchase of the RM50 My50 travel pass</li>
<li>Instant activation upon purchase</li>
<li>No requirement to visit station counters for verification or card tapping</li>
</ul>
This will not only save time but also make the My50 pass more accessible to tech-savvy users, especially younger commuters who prefer managing travel needs through their smartphones.
While a specific rollout date has yet to be confirmed, RapidKL has hinted that the update will be available by July 2025, coinciding with broader efforts to modernise and digitise Malaysia&rsquo;s public transport system.
NFC Phones Likely Required
&nbsp;<img src="https://r2.myc.my/a07f6be153964ecb35b574d8fc8632eaffde22ed48eda281fd9bc7a230afbfca" />
Given that the My50 pass is traditionally tied to MyKad or MyRapid cards, which use NFC (Near Field Communication) technology for verification, it is expected that the Pulse app will also require users to own NFC-enabled smartphones. This functionality would mirror how Touch &lsquo;n Go eWallet allows users to top up cards via NFC scanning.
However, detailed technical requirements, device compatibility, and step-by-step usage guides have yet to be officially revealed by RapidKL.
Towards a Broader Digital Future for Public Transport
The Pulse app upgrade is part of a wider vision by Prasarana and RapidKL to digitise and modernise the public transport experience. By removing the last major physical barrier &mdash; station counter activation &mdash; the entire process of securing and using the My50 pass becomes seamless and more attractive to new users.
This move also ties in with an earlier plan announced by RapidKL to expand My50 support to Touch 'n Go NFC cards, thus breaking the exclusivity with MyKad. That transition was initially promised for May 2025 but has not yet been implemented. Whether this app update is part of that initiative remains unclear, but the timing suggests some alignment.
Why This Matters for Malaysian Commuters
<img src="https://r2.myc.my/09d47156568f8f082e647e51e6af403a177613f8a18256a77dad797930b774ea" />
The digitisation of the My50 pass through Pulse will likely encourage more Malaysians to use public transport, especially in light of rising fuel and toll costs. It reduces friction for users, improves accessibility, and speeds up the onboarding process for new commuters.
For now, Pulse already offers features such as:
<ul>
<li>Route navigation across MRT, LRT, Monorail, and buses</li>
<li>Real-time train and bus arrival estimates</li>
<li>Station and fare information</li>
<li>Integration with digital rewards and promos</li>
</ul>
Adding in-app pass management to the mix makes the Pulse app an all-in-one public transport solution, further aligning RapidKL with global trends in smart urban mobility.
Final Thoughts
With the upcoming My50 in-app activation feature, RapidKL is taking a significant step towards user-focused transport innovation. Once launched, it will not only save commuters time but also position Pulse as one of the most comprehensive public transport apps in the region.
As the official release date draws closer, all eyes will be on RapidKL to deliver a smooth rollout &mdash; and, potentially, spark a wider wave of digital improvements in Malaysia&rsquo;s transportation sector.

Is this a sing of renewal via our smartphones coming up? Commuters do hope it is.

PM Anwar: RON95 Petrol Price To Stay Put For Malaysians, Foreigners To Face Targeted Subsidy Cuts

Better keep your IC handy — it may soon be required at the petrol pump.

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