Nur Amirah Tan

bafkreibjnhbda5cctqrnojx25wusy7tuqz35i5bx4wr6ncbenfq3b5fati

Foodie

Malaysia

TikTok

Nippon Sushi

Racism Video

CEO Batu

Social media is indeed a great platform for marketing purposes. Thus, making tons of videos and posters would definitely help in advertising products and services.
&nbsp;Another way to boost the audience engagements is by including current trends in the creative production and also by making collaboration with the influencers.
&nbsp;Just like what Nippon Sushi did recently&hellip;
<img src="https://media-cdn.tripadvisor.com/media/photo-s/16/45/4e/ef/the-shop-s-banner-simple.jpg" alt="NIPPON SUSHI, Bandar Baru Bangi - No.8-G-1 Jalan Medan PB2A Seksyen 9 - Restaurant Reviews, Photos &amp; Phone Number - Tripadvisor" />
Nippon Sushi is a locally-owned sushi outlet that is currently growing. With good reviews and contactless food distribution, there are more than 11 outlets in Malaysia at the moment.
Their newest outlet was launched last month in Penang and of course they wanted to promote it through social media.
In the means of trying to extend their promotion to the TikTok audiences, they made a promotional video featuring a TikTok influencer, CEO Batu.
<img src="https://cdn1.myc.com.my/image/upload/v1659685455/unsigned/jptcowulce7frgcgjv03.png" />
But the problem was, the content.
So, the video started off by the influencer replying to a Japanese comment with some random Japanese brand and walking towards the cashier to show respect.
He then looked around and spotted a couple of friend were eating, CEO Batu then asked them if the food was tasty or not, and they answered with &ldquo;oiishii&rdquo;.
But the problem surfaced the moment he is shown trying the sushi himself, here, his eyes were taped to make it look more slanted than before.
<img src="https://cdn1.myc.com.my/image/upload/v1659685538/unsigned/ictirnjrqqkaqckmcvpz.gif" />
&nbsp;There were mixed opinions on this. Some laugh:
<img src="https://cdn1.myc.com.my/image/upload/v1659685725/unsigned/iy4mr2ncamtbier14yfu.png" />
<img src="https://cdn1.myc.com.my/image/upload/v1659685733/unsigned/xlm51hyso0xllewgqc9u.png" />
And some questioned the need to go that far in promoting food:
<img src="https://cdn1.myc.com.my/image/upload/v1659685815/unsigned/mempujhibkprhum1uxsq.png" />
One other famous TikTok influencer has also came up and commented on this issue:
<blockquote class="twitter-tweet">
Taulah dia ada banyak followers but I don't think this is the right way to promote your food. Takyah guna cheap gimmick. Korang jual makanan Jepun, so hormatlah sikit culture dia, perlu ke sampai buat slant eyes dalam video?
&mdash; Ceddy (@CeddyOrNot) <a href="https://twitter.com/CeddyOrNot/status/1553970580525035520?ref_src=twsrc%5Etfw">August 1, 2022</a></blockquote>
Nippon Sushi finally apologizes through their social media:
<blockquote class="twitter-tweet">
Nippon Sushi ambil maklum secara serius pada setiap komen yang diberikan oleh warganet dan pelanggan setia kami dan akan memperbaiki segala kelemahan. Segala maklum balas yang diberikan oleh anda amat kami hargai untuk penambahbaikan pada masa hadapan. <a href="https://t.co/knqq0Qgx0g">pic.twitter.com/knqq0Qgx0g</a>
&mdash; Nippon Sushi Malaysia (@nipponsushi_my) <a href="https://twitter.com/nipponsushi_my/status/1554335177899675648?ref_src=twsrc%5Etfw">August 2, 2022</a></blockquote>
Here they explained that:
&ldquo;Social media is our main medium of promotion,&rdquo;
&ldquo;The excitement of making the first promotional attempt on TikTok has resulted on the negligence of the brought up issue&rdquo;,
&ldquo;We are aware of the comments made on the video regarding the issue of racism&rdquo;,
&ldquo;We will take full responsibility for the shortcomings from our side. We are not intended to make fun of any religion nor culture in the process of producing the video. &rdquo;,
&ldquo;Once again, are we sorry on behalf of Nippon Sushi management. We hope all of you will keep giving Nippon Sushi your support.&rdquo;
So yeah, they did apologize for the video.
<img src="https://cdn1.myc.com.my/image/upload/v1659686038/unsigned/po3ubusuqzxe29lbfoz9.gif" width="316" height="316" />
As of now, the video was taken down from all of the Nippon Sushi social media accounts but not on CEO Batu TikTok account.
In the means of not supporting the act of racism, the post will not be included here.
Racism has been an issue in the community since forever, especially in a place where it&rsquo;s deemed to be welcoming for everybody. So, this issue is quite sensitive here and should not be taken lightly.
Once again, every little thing we convey needs to be constantly checked so that it does not offend anyone. Let&rsquo;s make this place free from all this racism. We can do it! Malaysia Boleh!
Dear Malaysian youth, what do you think about this issue? Share your thoughts in the comment section down below!
*Sources: Visual and Reference Credits to Social Media, A+M &amp; various cross references for context.
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The collaboration video with a TikTok influencer, 'CEO Batu' caused a stir in the internet.

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Nippon Sushi Apologises Over Racially Insensitive TikTok Promo Featuring ‘CEO Batu’

What was meant to be a joyous getaway turned into a harrowing experience when several individuals fell violently ill after indulging in a lok lok feast at Genting Sempah, Pahang. The aftermath saw multiple guests suffering from severe food poisoning, with some requiring hospitalisation, leaving the group frustrated and deeply concerned.
<a href="https://www.facebook.com/joey.looyuenyee/posts/pfbid02ny1sP39nmS35ALA7Yuo2qtjR8sakMHEk3odqwdCEApK1ZoyR8sL9B4ojWqkvGJpDl">Facebook</a> user Joey Loo took to social media to recount the distressing incident. She and a group of 36 friends had rented villas for a three-day, two-night retreat near the Pahang-Selangor border. During their stay, they noticed a well-known lok lok (skewered food) truck serving guests at a neighbouring villa. Intrigued by the sight, they decided to book the same service for their celebration the following evening, paying RM2,000 for a meal meant for 40 people.
From Feast to Food Poisoning in Hours
<img src="https://r2.myc.my/467dd9f1c5a8682f833b70724fcbdc4b10dbc38da645834127dc544257f4b745" />
The meal commenced at 6 PM on 1st February, and the group eagerly tucked in, expecting a delightful dining experience. However, just four hours later, disaster struck. More than ten people in the group began suffering from extreme vomiting and diarrhoea&mdash;undeniable signs of food poisoning. As the night progressed, the severity of the symptoms escalated, and by morning, two members had to be rushed to the hospital for intravenous drips, while others sought treatment at nearby clinics.
The repercussions of the incident went beyond health issues. Several group members were forced to take sick leave from work, while children attending international schools had to miss classes. The financial burden from medical expenses, combined with lost productivity, only added to their distress.
A Struggle for Accountability
<img src="https://r2.myc.my/effbf1d15ebad2f72f5bd6f8ff975818377e4552c17348fdd0bf8648a50dc580" />
Determined to seek justice, Joey contacted the food truck company, requesting a full refund of RM2,000 and additional reimbursement of RM3,375 for medical expenses incurred by the group. However, her efforts were met with denial and deflection. The company refused to take responsibility, instead shifting the blame onto the driver, claiming that he had accepted the booking independently without official company authorisation.
Joey was not convinced by this explanation. She had personally witnessed the driver calling the company to confirm the booking before proceeding. Adding to her suspicions, she pointed out that the food truck that arrived for their event was different from the one they had initially seen at the neighbouring villa.
In a further attempt to absolve itself, the company suggested that the food poisoning might have resulted from something the group had consumed earlier in the day. However, Joey quickly dismissed this claim. She explained that the group had split into five separate clusters throughout the day, each eating different meals&mdash;with some even skipping lunch entirely&mdash;yet every single person who ate the lok lok that evening fell ill.
A Wider Food Safety Concern
<img src="https://r2.myc.my/89c285493ef0845c7ec9a90a8b0984dbdc2c914b9a2924b5f6503431f6feaa51" />
This incident sheds light on a concerning issue regarding food safety standards and hygiene practices among mobile food vendors. Joey voiced her apprehension, questioning how many more unsuspecting patrons might have suffered similar cases of food poisoning from the same vendor without realising the source.
&ldquo;If this particular lok lok truck had been operating at a pasar malam, how many more people would have gotten food poisoning? Would they also blame it on other food and let the matter go?&rdquo; she asked.
She did not hold back in criticising the company&rsquo;s handling of the situation, calling their response &ldquo;irresponsible&rdquo; and highlighting the gravity of food poisoning incidents.
&ldquo;Food poisoning is not something to take lightly. I am sharing this publicly to put pressure on the business because of their irresponsibility and lack of concern for hygiene. I can accept the financial loss, but what I want is empathy,&rdquo; she wrote.
The Need for Stricter Hygiene Regulations
This incident underscores the urgent need for stricter food safety regulations to safeguard public health. Food truck operators must be held to high hygiene standards in food handling, storage, and preparation to prevent such harmful occurrences.
Authorities should take proactive measures by increasing inspections and enforcing stricter penalties for food vendors found guilty of negligence. Incidents like this highlight the importance of holding businesses accountable to ensure that consumers are not left vulnerable to foodborne illnesses.
Until such measures are properly implemented, consumers must exercise caution when dining at mobile food vendors, particularly in high-traffic areas. Food safety should never be compromised, and businesses must prioritise hygiene and quality to prevent similar incidents from recurring.
What are your thoughts on this? Let us know in the comments. 
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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Despite 10 people falling ill, the food truck refused to take responsibility. 

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RM2,000 Lok Lok Feast Turns Into Food Poisoning Nightmare At Genting Sempah

Chinese beverage and dessert chain Mixue has come under fire after a job advertisement at its Sri Sinar outlet in Segambut sparked accusations of racial discrimination.
The listing, which was seeking to hire service crew and a supervisor, explicitly stated that only Malay and Chinese candidates with experience were eligible to apply. The exclusion of other ethnic groups, particularly the Indian community, has led to widespread criticism online.
<img src="https://r2.myc.my/a30e7982c68d1b4c4ed48ab12b029af4aab84797a8ea7bd454cd272be76936db" />
Instagram user <a href="https://www.instagram.com/p/DG3NQG_yqc0">@mohaneyyy</a> drew attention to the issue by sharing a screenshot of the advertisement with a scathing caption:
"Is this how the world's largest F&amp;B chain operates? Mixue may have outgrown McDonald's and Starbucks, but their hiring practices suggest otherwise! So, Indians (and others) can be customers but not employees? Why are we being excluded from job opportunities like this? Everyone deserves an equal chance to work, regardless of their race. It&rsquo;s 2025, shouldn&rsquo;t we be moving towards inclusivity rather than discrimination?"
The post quickly went viral, prompting widespread debate on social media while being reposted on X (formally known as Twitter).
<blockquote class="twitter-tweet">
It&rsquo;s 2025, and top brands in Malaysia are still posting job ads that openly exclude certain races. Discrimination is real, and it hurts. When will companies learn that talent has no race? <a href="https://twitter.com/hashtag/Malaysia?src=hash&amp;ref_src=twsrc%5Etfw">#Malaysia</a> <a href="https://twitter.com/hashtag/SayNoToRacism?src=hash&amp;ref_src=twsrc%5Etfw">#SayNoToRacism</a> <a href="https://twitter.com/hashtag/Mixue?src=hash&amp;ref_src=twsrc%5Etfw">#Mixue</a> <a href="https://t.co/YtJuTtuuEA">pic.twitter.com/YtJuTtuuEA</a>
&mdash; Javaid Lucian (@Rameshhh15) <a href="https://twitter.com/Rameshhh15/status/1897817248070554075?ref_src=twsrc%5Etfw">March 7, 2025</a></blockquote>

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Many users condemned the listing, arguing that racial hiring preferences have no place in a modern job market&mdash;especially from a global brand that has recently risen to become the world&rsquo;s largest food and beverage chain in terms of store count.
Calls for accountability flooded the comments section, with users tagging key business leaders and urging Mixue to clarify its stance on diversity and equal employment opportunities.
Debate Over Hiring Policies
While many criticised Mixue for the job advertisement, some defended the brand, stating that their local Mixue outlets employ staff from various racial backgrounds, including Indians. Others speculated that the wording on the advertisement may have referred to language proficiency rather than race, or that the restriction was an independent decision made by the branch manager rather than an official company-wide policy.
Here's some of the comments online:
<blockquote class="twitter-tweet" data-conversation="none">
Posting kurang letups sbb Malay pun included dlm requirement.. so Tanah Melayu masih terjaga gittew.. conservatives xberminat nk repost..
&mdash; Syafiq Safwan (@Sysafwann) <a href="https://twitter.com/Sysafwann/status/1898374472119513241?ref_src=twsrc%5Etfw">March 8, 2025</a></blockquote>

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<blockquote class="twitter-tweet" data-conversation="none">
this literally just happened with Chagee lmao do they not learn
&mdash; kim on T.W.I.T.T.E.R (@AdmiralKim) <a href="https://twitter.com/AdmiralKim/status/1898245226827071874?ref_src=twsrc%5Etfw">March 8, 2025</a></blockquote>

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<blockquote class="twitter-tweet" data-conversation="none">
Ikut store kot. kat ipoh ni pun ada je yg india bekerja. kau ni terpaling betul
&mdash; Stand With Palestine 🇵🇸 (@Fhxx96) <a href="https://twitter.com/Fhxx96/status/1898364442267787737?ref_src=twsrc%5Etfw">March 8, 2025</a></blockquote>

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<blockquote class="twitter-tweet" data-conversation="none">
Disappointed with the comment section honestly. I dont know why this is so normalise, the racist job ads and the hambar replies. Another reason for me not to buy anything from this place. <a href="https://twitter.com/hashtag/Mixue?src=hash&amp;ref_src=twsrc%5Etfw">#Mixue</a>
&mdash; Hani (@NamirraHani) <a href="https://twitter.com/NamirraHani/status/1898376412895310328?ref_src=twsrc%5Etfw">March 8, 2025</a></blockquote>

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<blockquote class="twitter-tweet" data-conversation="none">
This is so outright disgusting! Malay &amp; Chinese ONLY means NO Indians. Mixue should not be allowed to get away with such overt discrimination in their hiring.
&mdash; Annoyed Malaysian 🇲🇾 (@annoyedmsian) <a href="https://twitter.com/annoyedmsian/status/1898634845494055252?ref_src=twsrc%5Etfw">March 9, 2025</a></blockquote>

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<img src="https://r2.myc.my/5ee106a407891eafeeb10a13b91fdf873bc5c7a9b7733104a5bce3f3d2100cc0" />
A few netizens also pointed out that the job listing has since been taken down. However, as of now, Mixue has not issued a public statement addressing the controversy.
Mixue&rsquo;s Rapid Global Expansion
<img src="https://r2.myc.my/dd982b38a0673bd3c6f613b70e44eaa558d8cab8e432288ffc5f9e89b5c794e1" />
This scandal comes at a time when Mixue is making headlines for its massive global growth. According to a report by the British news outlet Daily Mail, Mixue now boasts over 45,000 outlets worldwide, surpassing McDonald's (42,000 outlets) and Starbucks (40,000 outlets).
The chain, known for its budget-friendly ice cream and bubble tea, has gained immense popularity, especially in Asia. However, its rapid expansion has also brought increased scrutiny, with critics arguing that a brand of its stature should uphold higher ethical standards, particularly in employment practices.
Religious and Racial Sensitivities in Malaysia
The controversy surrounding Mixue unfolds amid rising concerns over racial and religious tensions in Malaysia.
Read: <a href="https://myc.my/articles/4163/era-fm-issues-apology-after-djs-face-backlash-for-mocking-hindu-kavadi-ritual">Era FM Issues Apology After DJs Face Backlash For Mocking Hindu Kavadi Ritual</a>
Recently, a trio of DJs from the local radio station Era FM faced public outrage after allegedly mocking the Hindu kavadi dance in a social media video. While the DJs issued a public apology, the backlash continued, with some insisting their actions were culturally insensitive. A legal expert, however, defended them, arguing that the dance they performed was not the kavadi dance but rather an imitation of Muay Thai athlete Miki Ghazali&rsquo;s ring entrance.
In another case, prominent Malaysian stand-up comedian <a href="https://www.malaymail.com/news/malaysia/2025/03/05/harith-iskandar-another-facebook-user-to-get-rm10000-fine-each-over-ham-joke-as-mcmc-waits-for-meta-to-close-their-social-media-accounts/168720">Harith Iskander</a>, along with another Facebook user, was fined RM10,000 each over a joke involving a "ham and cheese sandwich," which was deemed offensive by certain Muslim groups. The incident reignited discussions on the limits of free speech and the increasing sensitivities surrounding religious topics in Malaysia.
Calls for Greater Inclusivity and Cultural Awareness
The Mixue hiring controversy, alongside these recent incidents, highlights the growing need for businesses, media personalities, and corporations to navigate racial and religious sensitivities with care. The backlash serves as a reminder of the importance of fostering inclusivity and ensuring that hiring policies and public statements reflect Malaysia&rsquo;s diverse and multicultural society.
As Mixue continues its expansion, public scrutiny remains high, with many expecting the company to address the issue transparently. Moving forward, companies operating in Malaysia may need to reassess their internal policies and ensure that workplace diversity and fair hiring practices are upheld to maintain public trust and avoid similar controversies.
Ultimately, the broader conversation on racial and religious harmony in Malaysia remains an ongoing challenge that requires sensitivity, awareness, and active steps toward a more inclusive society.
What are your thoughts on this? Let us know in the comments. 
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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Popular F&B Outlet Mixue Faces Backlash Over Alleged Discriminatory Hiring Practices

As Hari Raya Aidilfitri approaches, Malaysians are eagerly preparing for celebrations by stocking up on kuih Raya, a staple for welcoming guests. However, this cherished tradition is set to become more expensive, as vendors warn of a sharp price increase due to escalating costs of raw materials, particularly coconut milk.
A recent survey at Pasar Kubang Pasu in Kelantan found that three to five pieces of kuih Raya are still being sold for RM2. However, this price, which has remained unchanged for the past four years, is expected to rise by as much as 25% after Aidilfitri. This means consumers may soon have to pay RM2.50 for the same quantity.
Coconut Milk Prices Behind the Increase
&nbsp;<img src="https://r2.myc.my/8a1ef92b79cdac5e0f29d3fe6b2609d25328dc9ac3fb92fcea9819c615146599" />
One of the key factors driving up kuih prices is the rising cost of coconut milk, a crucial ingredient in many traditional Malaysian delicacies. Vendor Tarmizi Husin, who has been selling kuih for eight years, explained that coconut milk prices have surged from RM10 to RM16 per kilogram since December. Despite this, kuih vendors have been holding off on price hikes in an effort to keep their products affordable.
"We feel bad about increasing kuih prices, but we have no choice. If we stick to the old prices, we won&rsquo;t make any profit," he said.
Tarmizi also highlighted the unpredictable nature of kuih sales. "Some days, everything sells out, and on other days, it doesn&rsquo;t. If it doesn&rsquo;t sell, we are left with nothing but exhaustion," he added, expressing the challenges faced by small vendors.
Possible Further Price Hikes During Ramadan
<img src="https://r2.myc.my/aee7e9efb5c561e18932e776a98785a358afaab474da60d837d406708ec550e5" />
Unfortunately, the situation may worsen as coconut milk prices are expected to rise even further during Ramadan. Coconut milk vendor Muhammad Nor Akmal Jaafar stated that due to difficulties in sourcing fresh coconuts, prices could climb to RM20 per kilogram during the fasting month.
He explained that suppliers rely on coconuts imported from Indonesia, which cost between RM3.30 and RM3.40 per piece. However, transportation delays often result in some coconuts arriving rotten, increasing production costs and reducing supply.
"For now, I am selling coconut milk at RM13 per kilogram because I don&rsquo;t have the heart to charge more. But if coconut prices continue to rise, sellers might have to increase the price to RM20 per kilogram during Ramadan," he warned.
Uncertain Outlook for Kuih Prices
<img src="https://r2.myc.my/bc6fa0fe0e8bbf36ce9a0a300d59532c3851ae6d55ffa2ad7ecd772f8bc53245" />
While vendors are bracing for inevitable price adjustments, many remain hopeful that coconut prices will stabilise. If local coconut supplies are sufficient, the cost of coconut milk could remain steady, helping to prevent further hikes in the price of kuih Raya and other traditional treats.
For now, kuih lovers should be prepared to spend more on their festive favourites, as rising costs continue to impact local delicacies. Both vendors and consumers can only hope for a stabilisation of raw material prices to keep cherished traditions accessible to all.
With Ramadan approaching, many of us strive to be more mindful of our spending, especially with the temptation of festive food all around. However, the rising cost of goods has been an ongoing challenge, and this year is unlikely to be any different.
Let&rsquo;s hope for more stable prices in the future&mdash;or perhaps, just maybe, for the government to take stronger measures to ease the burden on consumers.
What are your thoughts on this? Let us know in the comments. 
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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Get ready for a pricier Ramadan and Hari Raya—festive treats are feeling the pinch!

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Kuih Raya Prices Set To Soar: Vendors Brace For Cost Increases

For coffee lovers and caf&eacute; enthusiasts, the dream of having a MICHELIN Guide exclusively for coffee shops has become a reality with the launch of The World&rsquo;s 100 Best Coffee Shops list. This new ranking highlights top-tier caf&eacute;s from around the world, and excitingly, three Malaysian caf&eacute;s have made the cut.
Here&rsquo;s a closer look at these outstanding local establishments that have put Malaysia&rsquo;s coffee culture on the global map.
#9: ONO Specialty Coffee &amp; Matcha (Petaling Jaya, Selangor)
&nbsp;<img src="https://r2.myc.my/f77ee02c443cf139ec9a09d90d7e67ba807473f0653ac2a87ae085b0a2eb4076" />
Located in SS2, Petaling Jaya, ONO Specialty Coffee &amp; Matcha has achieved an impressive #9 ranking, making it one of the world&rsquo;s top ten coffee spots. This specialty caf&eacute; is the brainchild of an expert trio:
<ul>
<li>Shaun Liew &ndash; Two-time Malaysia Brewers Cup Champion (2017 &amp; 2019)</li>
<li>Kent Wong &ndash; Head Roaster</li>
<li>Syun Hattori &ndash; Founder of Niko Neko Matcha</li>
</ul>
Their tagline, &ldquo;When Two Worlds Collide,&rdquo; reflects their passion for both specialty coffee and matcha, offering an extensive range of high-quality drinks.
ONO&rsquo;s team took to Instagram to express their gratitude: &ldquo;We can&rsquo;t thank you enough for making us No. 9 in the world. Our story continues as we keep brewing.&rdquo;
📍 Location: 47, Jalan SS 2/30, SS 2, 47300 Petaling Jaya, Selangor 📱 Socials: I<a href="https://www.instagram.com/story.of.ono/?hl=en">nstagram</a>
#56: Ome by Spacebar Coffee (George Town, Penang)
&nbsp;<img src="https://r2.myc.my/30f609520dce95faebf95298c7e3443f30a2530bc0631003e048d3d83a0f4049" />
Ranking #56, Ome by Spacebar Coffee is a Penang-based caf&eacute; that originated as a pop-up in Kuala Lumpur before evolving into a brick-and-mortar establishment.
Founded by Joachim Leong and Shean Tan, both experienced baristas, Ome was built as a dream workplace that prioritises fair treatment for its employees.
Their team enjoys:
<ul>
<li>Two days off per week</li>
<li>Paid breaks</li>
<li>Above-market wages</li>
<li>A 13th-month bonus</li>
</ul>
In a heartfelt Instagram post, they shared: &ldquo;Seven years ago, we set out to create &lsquo;No Place Like Ome&rsquo;&mdash;a space where great coffee, bakes we love, and a strong community of coffee lovers, baristas, and F&amp;B professionals come together, all while striving to be more sustainable.&rdquo;
📍 Location: 1, Lorong Toh Aka, George Town, 10100 George Town, Pulau Pinang 📱 Socials: <a href="https://www.instagram.com/ome.space/?hl=en">Instagram</a>
#73: Sin See Tai (Melaka)
<img src="https://r2.myc.my/9da8ed4d5b89f1e24c17a23ab2238eb00d0aea5d1c8bfccc074eb9f7b31e6f6d" />
Tucked away in Melaka&rsquo;s historical district, Sin See Tai secured the 73rd spot on the list. Despite its unassuming exterior, this caf&eacute; has made a name for itself with its commitment to quality coffee and artisan baked goods.
Its baked treats are sourced from The Curious Bakers, a neighbouring bakery under the same ownership. Both brands are part of The Daily Fix, a well-loved Melaka caf&eacute; established by Julian Yeo and Sung Soo Teng.
Inspired by their experiences enjoying Australian espresso culture, the couple ventured into the caf&eacute; business despite having no prior experience in F&amp;B&mdash;a risk that has clearly paid off.
📍 Location: 18, Kampung Jawa, 75100 Melaka 📱 Socials: <a href="https://www.instagram.com/sin_see_tai/?hl=en">Instagram</a>
How Was the List Compiled?
&nbsp;<img src="https://r2.myc.my/a433ffa39ab617c0ba39f17174a15e1ac491d44bc78f7a6daaeb27469a3c5b08" />
According to The World&rsquo;s 100 Best Coffee Shops official website, the selection process was based on several criteria, including:
<ul>
<li>Quality of Coffee</li>
<li>Barista Expertise</li>
<li>Customer Service</li>
<li>Innovation</li>
<li>Ambience and Atmosphere</li>
<li>Sustainability Practices</li>
<li>Food and Pastry Quality</li>
<li>Consistency</li>
</ul>
The rankings were determined using a weighted scoring system, with public votes contributing 30% and expert panel evaluations accounting for 70%. The list is backed by industry giants such as Oatly, Slayer, Markibar, Cropster, and Cosentino, further adding credibility to the selection process.
The Controversy Behind the List
Despite the excitement surrounding the rankings, some netizens have voiced concerns about the subjectivity of the selections. Notably absent from the list was Omakaf&eacute; in Jakarta, founded by current World Barista Champion Mikael Jasin. This omission sparked speculation that factors such as pastry offerings may have played a role in determining the final rankings.
Additionally, coffee enthusiasts were surprised by the lack of representation from major coffee destinations like Japan, South Korea, Russia, and Thailand&mdash;countries renowned for their thriving coffee culture.
<img src="https://r2.myc.my/f6e1ed0e81ff4c0e5cecba5597fc2f729f3594ccb398a10464d1570e6aa17514" />
One comment that stood out came from Squeaky Coffee Store in Thailand, an award-winning coffee shop with an impressive track record, including:
<ul>
<li>🏆 2023 SCAJ Good Design Product Award, Japan</li>
<li>🏆 2024 SCA Best New Product, Chicago, US</li>
<li>🏆 2024 SCA Best New Product, Copenhagen, Norway</li>
<li>🏆 6th CIGS 2024 &amp; 2nd Place at BIC, Thailand</li>
</ul>
The caf&eacute; revealed that Thailand had not been included in the list despite applying to participate. According to the organisers, the judges were unable to visit their store in Thailand, which has led to further speculation about why the country was left out of the global rankings.
As this is the first edition of the list, many hope that future iterations will offer greater transparency regarding the selection process, ensuring a fairer and more well-researched ranking that accurately reflects the world&rsquo;s best coffee destinations.
A Proud Moment for Malaysia&rsquo;s Coffee Industry
Regardless of the controversy, it is undeniable that Malaysia&rsquo;s thriving coffee scene has gained global recognition. The inclusion of ONO Specialty Coffee &amp; Matcha, Ome by Spacebar Coffee, and Sin See Tai on this prestigious list highlights the country&rsquo;s dedication to speciality coffee and caf&eacute; culture.
As the industry continues to grow, Malaysian caf&eacute;s are proving that they can compete on an international level&mdash;one expertly brewed cup at a time.
What are your thoughts on this? Let us know in the comments.
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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The No. 9 café in the world is right here in SS2? This proves just how far Malaysia’s coffee scene has come!

f033fa02bd24a4be0af62f87345be37191760db13aba6530cd00951f993e63c3

Three Malaysian Cafés Ranked Among The World’s 100 Best Coffee Shops!

Malaysia is a country celebrated for its diverse and flavourful cuisine, often drawing food lovers from around the world. While Malaysians are known for their love of local dishes, finding authentic Malaysian food abroad can be a challenge. However, for those in London, one restaurant has been making waves for serving truly authentic Malaysian home-cooked meals.
Normah&rsquo;s, a modest eatery tucked away in the Queensway Market in Bayswater, has gained a loyal following for its traditional Malaysian dishes, lovingly prepared by Normah Abd Hamid. Opened in 2015, the restaurant offers a warm and welcoming environment reminiscent of a small Malaysian warung, complete with simple wooden tables and mismatched chairs that exude a homely charm.
A Viral TikTok Review Sparks Interest
Recently, travel content creator Anna shared her love for Normah&rsquo;s on TikTok, highlighting its authenticity and delicious menu. In her video, she raved about the quality of the dishes, stating:
&ldquo;There isn&rsquo;t one thing I&rsquo;d recommend on the menu over the other, because everything tastes so authentic. But I must say, the roti canai is a must&mdash;flaky, crispy, and perfectly done. And she (Normah) does it all by herself.&rdquo;
<blockquote class="tiktok-embed" style="max-width: 605px; min-width: 325px;" cite="https://www.tiktok.com/@seaa2skyy/video/7455088279889693985" data-video-id="7455088279889693985">
<section><a title="@seaa2skyy" href="https://www.tiktok.com/@seaa2skyy?refer=embed" target="_blank" rel="noopener">@seaa2skyy</a> Hands down my favourtie Malaysian spot in London. It&rsquo;s one of those, if you know you know restaurants in the city and I&rsquo;m glad I found out about it! All the flavours are so rich it truly transports you to make you feel like you&rsquo;re in Malaysia having a home cooked meal. Make sure to have reservations as it can fill up quick. @normahs <a title="malaysian" href="https://www.tiktok.com/tag/malaysian?refer=embed" target="_blank" rel="noopener">#malaysian</a> <a title="normahs" href="https://www.tiktok.com/tag/normahs?refer=embed" target="_blank" rel="noopener">#normahs</a> <a title="bestfoodinlondon" href="https://www.tiktok.com/tag/bestfoodinlondon?refer=embed" target="_blank" rel="noopener">#bestfoodinlondon</a> <a title="london" href="https://www.tiktok.com/tag/london?refer=embed" target="_blank" rel="noopener">#london</a> <a title="londonfood" href="https://www.tiktok.com/tag/londonfood?refer=embed" target="_blank" rel="noopener">#londonfood</a> <a title="londonlife" href="https://www.tiktok.com/tag/londonlife?refer=embed" target="_blank" rel="noopener">#londonlife</a> <a title="travel" href="https://www.tiktok.com/tag/travel?refer=embed" target="_blank" rel="noopener">#travel</a> <a title="traveltiktok" href="https://www.tiktok.com/tag/traveltiktok?refer=embed" target="_blank" rel="noopener">#traveltiktok</a> <a title="♬ original sound - Seaa2Skyy" href="https://www.tiktok.com/music/original-sound-7455088339939838752?refer=embed" target="_blank" rel="noopener">♬ original sound - Seaa2Skyy</a></section>
</blockquote>

<script async="" src="https://www.tiktok.com/embed.js"></script>
&nbsp;Anna&rsquo;s review quickly went viral, with many netizens curious about how she recognised authentic Malaysian food. In response, she revealed that she is half-Malaysian and grew up with a Malaysian uncle, which explains her familiarity with the cuisine.
Here&rsquo;s some of the comments from netizens too:
<img src="https://r2.myc.my/53ac14d1220b12e2729dae976366d994c01e1be87b6e3c75e196ea8a129c6c59" />
A Menu That Brings Malaysia to London
<img src="https://r2.myc.my/698c8acfcf25aa40b83b328699f54ba3faf1bad8626c8706f8b264302ac49da7" />
Normah&rsquo;s menu is filled with classic Malaysian favourites, including:
<ul>
<li>Roti Canai with Beef Rendang</li>
<li>Curry Laksa</li>
<li>Assam Pedas Seabass</li>
</ul>
Each dish is prepared using traditional methods, capturing the rich flavours and comforting taste of home-cooked Malaysian food. The attention to detail and authenticity make Normah&rsquo;s a go-to spot for both Malaysians craving a taste of home and Londoners eager to explore new cuisines.
Long Waiting Lists and London Prices
<img src="https://r2.myc.my/125a7fc315d5fe80966a31aeb67095928bdd56060cdad36516c1fa7fb9678a5a" />
With growing popularity comes a high demand. According to diners who have visited the restaurant, wait times for a table can be as long as one to two weeks. Despite the wait, many food lovers believe it is well worth it for an authentic taste of Malaysia.
However, Malaysians might experience a slight shock at the prices. Due to the costs of importing ingredients, high rental fees, and taxes, the prices at Normah&rsquo;s are significantly higher than what one would pay in Malaysia. For example:
<ul>
<li>Roti Canai with Beef Rendang &ndash; &pound;9.99 (RM55.74)</li>
<li>Teh Tarik &ndash; &pound;3.99 (RM22.26)</li>
</ul>
While these prices may seem steep compared to back home, for those in London yearning for the flavours of nasi lemak or roti canai, the experience is often seen as worth the splurge.
Surviving the Pandemic: A Testament to Determination
<img src="https://r2.myc.my/77696a7c9658411afc58e23672cbb6abbda2630f651e443ae3ac350ce652476b" />
Like many small businesses, Normah&rsquo;s faced immense challenges during the COVID-19 pandemic. In August 2020, Normah launched a crowdfunding campaign to keep the restaurant afloat. Despite its popularity, the restaurant did not qualify for government grants due to its rental arrangement, leaving it in a precarious financial situation.
Normah voiced her concerns about the struggles of small businesses in London, stressing their importance in maintaining the city&rsquo;s cultural and economic vibrancy. The funds raised helped cover accumulated rent and implement necessary health and safety measures for reopening.
The Woman Behind the Food: Normah&rsquo;s Journey
Before opening her restaurant, Normah Abd Hamid had a successful corporate career, but her true passion lay in cooking. Growing up in a large family in Johor, Malaysia, she learned to cook from her father, who involved her in preparing family meals on weekends. After his passing when she was just 13 years old, Normah continued to hone her skills in the kitchen, carrying forward her family's tradition of home-cooked meals.
Her dedication and perseverance, both as a single parent and a business owner, have made Normah&rsquo;s more than just a restaurant&mdash;it is a place where Malaysian culture, heritage, and warmth come together in every dish.
Visit Normah&rsquo;s
For those in London looking for an authentic taste of Malaysia, Normah&rsquo;s is a must-visit.
📍 Address: 23, 25 Queensway, London W2 4QJ, United Kingdom ⏰ Opening Hours: Tuesday to Saturday, 5 PM &ndash; 9 PM 🌍 Website: <a href="https://www.normahs.co.uk">normahs.co.uk</a> 📜 Menu: Available on their website
Whether you&rsquo;re a Malaysian longing for home or a food lover eager to explore authentic Southeast Asian cuisine, Normah&rsquo;s is a hidden gem that promises a truly Malaysian experience&mdash;one delicious plate at a time. So, the next time you find yourself in the UK, be sure to reserve a spot and indulge in the comforting flavours of home, because nothing beats authentic Malaysian food, no matter how far you travel.
&nbsp;
*Sources: Visual and Reference Credits to Social Media &amp; various cross-references for context.
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A taste of Malaysia in the heart of London

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